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Color Wow Color Security Shampoo
Color Wow Color Security Shampoo
Color Wow Color Security Shampoo
Color Wow Color Security Shampoo
Color Wow Color Security Shampoo
Color Wow Color Security Shampoo
Color Wow Color Security Shampoo
Color Wow Color Security Shampoo
Color Wow Color Security Shampoo
Color Wow Color Security Shampoo
Color Wow Color Security Shampoo
Color Wow Color Security Shampoo
Color Wow Color Security Shampoo
Color Wow Color Security Shampoo
Color Wow Color Security Shampoo
Color Wow Color Security Shampoo

Color Wow Color Security Shampoo

$24.99

(10,976 reviews)

Why it's WOWn--One rich lathering, sulphate-free, residue-free formula for all hair typesn--Unlike most shampoos, every ingredient rinses off for optimal hair and scalp healthn--Our colour protect shampoo contains no silicones, thickening, conditioning or anti-frizz ingredients that stay behind and can weigh hair down,n--How to Usen1. Apply a coin-sized amount to wet hair and massage into lather.n2. Rinse.n3. Repeat for best results.n4. Follow with Color Security Conditioner sold separately and style as usual.n--nBest for Hair TypesnFor all hair types. Helps promote optimal hair and scalp condition and healthy hair growth. Perfect for extensions.

Why it's WOWn--One rich lathering, sulphate-free, residue-free formula for all hair typesn--Unlike most shampoos, every ingredient rinses off for optimal hair and scalp healthn--Our colour protect shampoo contains no silicones, thickening, conditioning or anti-frizz ingredients that stay behind and can weigh hair down,n--How to Usen1. Apply a coin-sized amount to wet hair and massage into lather.n2. Rinse.n3. Repeat for best results.n4. Follow with Color Security Conditioner sold separately and style as usual.n--nBest for Hair TypesnFor all hair types. Helps promote optimal hair and scalp condition and healthy hair growth. Perfect for extensions.

Color Wow Color Security Shampoo

(10,976 reviews)

Why it's WOWn--One rich lathering, sulphate-free, residue-free formula for all hair typesn--Unlike most shampoos, every ingredient rinses off for optimal hair and scalp healthn--Our colour protect shampoo contains no silicones, thickening, conditioning or anti-frizz ingredients that stay behind and can weigh hair down,n--How to Usen1. Apply a coin-sized amount to wet hair and massage into lather.n2. Rinse.n3. Repeat for best results.n4. Follow with Color Security Conditioner sold separately and style as usual.n--nBest for Hair TypesnFor all hair types. Helps promote optimal hair and scalp condition and healthy hair growth. Perfect for extensions.

Why it's WOWn--One rich lathering, sulphate-free, residue-free formula for all hair typesn--Unlike most shampoos, every ingredient rinses off for optimal hair and scalp healthn--Our colour protect shampoo contains no silicones, thickening, conditioning or anti-frizz ingredients that stay behind and can weigh hair down,n--How to Usen1. Apply a coin-sized amount to wet hair and massage into lather.n2. Rinse.n3. Repeat for best results.n4. Follow with Color Security Conditioner sold separately and style as usual.n--nBest for Hair TypesnFor all hair types. Helps promote optimal hair and scalp condition and healthy hair growth. Perfect for extensions.

$24.99 - $64.69

in 34 offers

The lowest price for Color Wow Color Security Shampoo right now is $24.99 at Your Discount Chemist, compared across 27 retailers.

The all-time low was $11.00 on 28 July 2025 — today's price is 127% above the lowest ever. It has been notably cheaper before — worth setting a price alert.

Prices last updated 9 June 2026.

Size:

75 ml

Price comparison

Price data powered by pricesAPI.io

Last updated at 09/06/2026 01:51:29

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.
Amazon.com.au

$45.63

Color Wow Color Security Shampoo, 250 ml

Affiliate Disclosure: We may receive a small commission for purchases made through this link at no extra cost to you. This helps support our site. Thank you!

Your Discount Chemist

$24.99

Color Wow Color Security Shampoo 250ml

Delivery between 16–23 June $9.95

REVOLVE

$40.11

Color WOW Color Security Shampoo.

Delivery $7.99

BIG W

$41.99

Color Wow Color Security Shampoo 250ml - Size 250ml

Delivery $11.95

BIG W

$42.00

Color Wow Color Security Shampoo 250ml

Delivery $10

BIG W

$49.50

Color Wow Color Security Shampoo 250mL

Delivery $8.95

BIG W

$50.03

Color Security Shampoo by Color Wow for Unisex - 8.4 oz Shampoo

Free delivery

BIG W

$53.00

Color WOW Color Security Shampoo 250ml

Delivery $14.95

BIG W

$58.66

Color Security Shampoo by Color Wow for Unisex - 8.4 oz Shampoo - Size 8.4 oz

Delivery $19.95

BIG W

$64.69

Color Wow Color Security Shampoo for Unisex 250ML

Delivery $17.95

Price history

Price history

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.

Reviews

6 December 2021

originally posted on influenster.com

Color WOW Color Security Conditioner Product Benefits: - Sulfate free - Paraben free - Cruelty free - Gluten free - For all hair types - Will not yellow, darken or distort color - Gently detangles - Smoothes - Hydrates - Nourishes - Moisturizes without greasiness - Heat protectant Directions: After shampooing with Color Wow Security Shampoo, apply a small amount to wet hair, starting about 2” from scalp and distribute evenly along hair strand to ends. Rinse thoroughly with warm water. PRO’s: - Convenient travel size - Doesn’t weigh down hair - Doesn’t strip hair color or highlights - Leaves hair feeling soft CON’s: - No noticeable scent I needed a travel size shampoo and conditioner and am so glad that I purchased this. It is a great conditioner with all of the ... MoreColor WOW Color Security Conditioner Product Benefits: - Sulfate free - Paraben free - Cruelty free - Gluten free - For all hair types - Will not yellow, darken or distort color - Gently detangles - Smoothes - Hydrates - Nourishes - Moisturizes without greasiness - Heat protectant Directions: After shampooing with Color Wow Security Shampoo, apply a small amount to wet hair, starting about 2” from scalp and distribute evenly along hair strand to ends. Rinse thoroughly with warm water. PRO’s: - Convenient travel size - Doesn’t weigh down hair - Doesn’t strip hair color or highlights - Leaves hair feeling soft CON’s: - No noticeable scent I needed a travel size shampoo and conditioner and am so glad that I purchased this. It is a great conditioner with all of the benefits of being sulfate free, paraben free, etc. This leaves my hair feeling soft and silky without weighing down my hair and I use it in conjunction with Color Wow Security Shampoo. This also seems to preserve my color and highlights longer than my normal color safe shampoo conditioner. I just wish there was a noticeable fresh or fruity scent. I will be purchasing the full size product! #colorwowhair

4 Star Rating
26 December 2021

originally posted on shoptrademarkbeauty.com

I've used this for awhile now, and I don't know how I feel about it still. It's fine? I have straight, thin hair, that I have been dying purple for a couple years, and other fashion colors before. I know that my color is going to come out, but I'm constantly searching for the holy grail product. I have a very dry itchy scalp that gets flakey, and I wash my hair every 4 days or so (while refreshing color every couple of weeks and bleaching twice a year).This product definitely runs purple for me, but I guess it runs less than others? Definitely less than my oleplex, and sometimes I feel like it does a much better job at cleaning junk out of my hair than other more moisturizing brands I've used. But I definitely do still have a dry scalp after use, and sometime I ... MoreI've used this for awhile now, and I don't know how I feel about it still. It's fine? I have straight, thin hair, that I have been dying purple for a couple years, and other fashion colors before. I know that my color is going to come out, but I'm constantly searching for the holy grail product. I have a very dry itchy scalp that gets flakey, and I wash my hair every 4 days or so (while refreshing color every couple of weeks and bleaching twice a year).This product definitely runs purple for me, but I guess it runs less than others? Definitely less than my oleplex, and sometimes I feel like it does a much better job at cleaning junk out of my hair than other more moisturizing brands I've used. But I definitely do still have a dry scalp after use, and sometime I wonder if I've been scammed this whole time haha.Basically- not a holy grail, but probably not terrible for you? Everything is going to make your hair color run but let me know if you have something magical lol

Dulls my red hair
11 April 2022missweston

originally posted on sephora.com

Cleans well, only lathers a tiny bit, and smells like melon. Doesn't leave a residue. Not overly hydrating for bleached and/or colour treated hair. I can go 2-4 days without washing my hair. It does take some of the colour out of my red hair, more than other colour safe shampoos I've used while having bright red hair. If you need a lot of moisture from your hair products, this ain't the shampoo for you. If you have fine hair you'll likely like this. Maybe it's just not for my hair type (medium 2b/2c hair). Probably won't repurchase it, at least not while I'm sporting a vibrant hair colour. I will say that I like the conditioner of this line more than the shampoo.

Specification

ChoicesCruelty Free
ChoicesSulphate Free
ChoicesMineral Oil Free
ChoicesParaben Free
Hair TextureFine

Price comparison

Updated about 12 hours ago
Please note: price history and price alerts are not available for some stores, including Amazon.com.au.
Amazon.com.au

$45.63

Color Wow Color Security Shampoo, 250 ml

Affiliate Disclosure: We may receive a small commission for purchases made through this link at no extra cost to you. This helps support our site. Thank you!

Your Discount Chemist

$24.99

Color Wow Color Security Shampoo 250ml

Delivery between 16–23 June $9.95

REVOLVE

$40.11

Color WOW Color Security Shampoo.

Delivery $7.99

BIG W

$41.99

Color Wow Color Security Shampoo 250ml - Size 250ml

Delivery $11.95

BIG W

$42.00

Color Wow Color Security Shampoo 250ml

Delivery $10

Price history

Price history

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.

Reviews

6 December 2021

Color WOW Color Security Conditioner Product Benefits: - Sulfate free - Paraben free - Cruelty free - Gluten free - For all hair types - Will not yellow, darken or distort color - Gently detangles - Smoothes - Hydrates - Nourishes - Moisturizes without greasiness - Heat protectant Directions: After shampooing with Color Wow Security Shampoo, apply a small amount to wet hair, starting about 2” from scalp and distribute evenly along hair strand to ends. Rinse thoroughly with warm water. PRO’s: - Convenient travel size - Doesn’t weigh down hair - Doesn’t strip hair color or highlights - Leaves hair feeling soft CON’s: - No noticeable scent I needed a travel size shampoo and conditioner and am so glad that I purchased this. It is a great conditioner with all of the ... MoreColor WOW Color Security Conditioner Product Benefits: - Sulfate free - Paraben free - Cruelty free - Gluten free - For all hair types - Will not yellow, darken or distort color - Gently detangles - Smoothes - Hydrates - Nourishes - Moisturizes without greasiness - Heat protectant Directions: After shampooing with Color Wow Security Shampoo, apply a small amount to wet hair, starting about 2” from scalp and distribute evenly along hair strand to ends. Rinse thoroughly with warm water. PRO’s: - Convenient travel size - Doesn’t weigh down hair - Doesn’t strip hair color or highlights - Leaves hair feeling soft CON’s: - No noticeable scent I needed a travel size shampoo and conditioner and am so glad that I purchased this. It is a great conditioner with all of the benefits of being sulfate free, paraben free, etc. This leaves my hair feeling soft and silky without weighing down my hair and I use it in conjunction with Color Wow Security Shampoo. This also seems to preserve my color and highlights longer than my normal color safe shampoo conditioner. I just wish there was a noticeable fresh or fruity scent. I will be purchasing the full size product! #colorwowhair

originally posted on influenster.com
4 Star Rating
26 December 2021

I've used this for awhile now, and I don't know how I feel about it still. It's fine? I have straight, thin hair, that I have been dying purple for a couple years, and other fashion colors before. I know that my color is going to come out, but I'm constantly searching for the holy grail product. I have a very dry itchy scalp that gets flakey, and I wash my hair every 4 days or so (while refreshing color every couple of weeks and bleaching twice a year).This product definitely runs purple for me, but I guess it runs less than others? Definitely less than my oleplex, and sometimes I feel like it does a much better job at cleaning junk out of my hair than other more moisturizing brands I've used. But I definitely do still have a dry scalp after use, and sometime I ... MoreI've used this for awhile now, and I don't know how I feel about it still. It's fine? I have straight, thin hair, that I have been dying purple for a couple years, and other fashion colors before. I know that my color is going to come out, but I'm constantly searching for the holy grail product. I have a very dry itchy scalp that gets flakey, and I wash my hair every 4 days or so (while refreshing color every couple of weeks and bleaching twice a year).This product definitely runs purple for me, but I guess it runs less than others? Definitely less than my oleplex, and sometimes I feel like it does a much better job at cleaning junk out of my hair than other more moisturizing brands I've used. But I definitely do still have a dry scalp after use, and sometime I wonder if I've been scammed this whole time haha.Basically- not a holy grail, but probably not terrible for you? Everything is going to make your hair color run but let me know if you have something magical lol

originally posted on shoptrademarkbeauty.com
Dulls my red hair
11 April 2022

Cleans well, only lathers a tiny bit, and smells like melon. Doesn't leave a residue. Not overly hydrating for bleached and/or colour treated hair. I can go 2-4 days without washing my hair. It does take some of the colour out of my red hair, more than other colour safe shampoos I've used while having bright red hair. If you need a lot of moisture from your hair products, this ain't the shampoo for you. If you have fine hair you'll likely like this. Maybe it's just not for my hair type (medium 2b/2c hair). Probably won't repurchase it, at least not while I'm sporting a vibrant hair colour. I will say that I like the conditioner of this line more than the shampoo.

missweston originally posted on sephora.com
Great shampoo but not if your hair is bleached
10 March 2023

I bought this shampoo to try as my hair is prone to grease. I tried it before bleaching my hair which was 2 weeks before and it was great. It doesn't lather up much to begin with as that's it's little secret as advertised to show your hair isn't "clean" but after a few uses it latheres up nicely. Unfortunately after having my hair bleached it made my hair really knotty when washing with both the shampoo and normal to fine conditioner. It's a shame as the shampoo and conditioner is lovely and smells great. My friend also tried it on her hair. Which is also bleached, and it did the same thing. May purchase again if nothing else available as it does great on the colour you have. Shame it makes your hair knotty as it is really nice and lightweight.

Amie originally posted on lookfantastic.com
I Underestimated this product
5 April 2023

The only product I’ve tried from colour while is the dream coat, which I absolutely love. I thought I would go onto try a shampoo and this brand has not let me down so far. My hair was left noticeable soft, shiny and conditioned. I didn’t even need to use conditioner which was the best part. I have fine straight hair but very long hair and I didn’t need a lot of product to wash my hair. The travel size is a perfect size for travel or if you want to try the product out. A little did go along way, lathered beautifully and whether your hair is coloured or not I think it’s just a Great conditioning shampoo. Excited to try more from the brand

T originally posted on lookfantastic.com
Keeps color from fading to brassy!
6 April 2022

This is my favorite shampoo of all time. I was having difficulty with color fading since starting to dye my roots. My soft brown color would turn brassy after a couple of weeks. My hairdresser and I tried everything but nothing worked (even after adding a lot more ash into the color). Finally I switched from kerastase to this and I will never go back. This shampoo (I also use the matching conditioner) makes my hair soft, bouncy, and fresh. It doesn’t weigh the hair down and it says clean for much longer. Overall highly recommend and hope Sephora always sells it.

at77 originally posted on sephora.com
My new favourite
24 March 2023

I had used Olaplex for a while but had started to fall out of love with it. I feel like the shampoo has started to leave a residue and my hair doesn’t feel so clean any more. Decided to try the Color wow shampoo as I love the color wow dreamcoat and it definitely doesn’t disappoint. Don’t need to use much, emulsify in your hands first and lather into roots. Rinses out well, smells lovely and clean and leaves my hair squeaky clean. I love the squeak of clean hair! The conditioner is also super lovely and doesn’t leave any residue behind. Would definitely recommend if you are looking for something that really will leave your hair clean and refreshed and not weighed down

Vicki originally posted on lookfantastic.com
Tested it thoroughly - absolutely repurchasing!
4 May 2021

I originally got this from a Today Show steals & deals segment (they sucker me in all the time) and received full size shampoo, conditioner, and 3 other styling and heat protectant products. I always try things for several weeks, go back to my usual stuff for several weeks and see if I can tell a difference. I absolutely positively can with this shampoo/conditioner! My hair is silky, light, bouncy, shiny and not greasy at all. My notice my ends don’t get as dry between washes (I was my hair once/week) and I can go much longer before I need dry shampoo. My color looks amazing and even if I didn’t have any color (majority of my hair is my natural color) I would still use WOW. Give it a shot - it’s very comparable to SUPER expensive/higher end stuff and PRO TIP for you ... MoreI originally got this from a Today Show steals & deals segment (they sucker me in all the time) and received full size shampoo, conditioner, and 3 other styling and heat protectant products. I always try things for several weeks, go back to my usual stuff for several weeks and see if I can tell a difference. I absolutely positively can with this shampoo/conditioner! My hair is silky, light, bouncy, shiny and not greasy at all. My notice my ends don’t get as dry between washes (I was my hair once/week) and I can go much longer before I need dry shampoo. My color looks amazing and even if I didn’t have any color (majority of my hair is my natural color) I would still use WOW. Give it a shot - it’s very comparable to SUPER expensive/higher end stuff and PRO TIP for you girls saying it left your hair “gunky” - girl get your head under the bathroom sink after your shower with cold cold water to make sure ALL of it is out of your hair/scalp. I’ve done this for years and my scalp/hair stay cleaner, longer. Do yourselves a favor with that step it’s a game-changer! Xx, the Italian hair queen

sagan28 originally posted on sephora.com
Wow! Absolutely horrendous!
13 August 2022

I bought this shampoo and matching conditioner after reading all the good reviews on their website. I also own some of their other products, which are ok, but nothing special, especially, not for the price. This shampoo is possibly the worst shampoo I have ever used in my entire life! Absolutely stripped my thick, natural hair and made it look and feel like straw. No amount of conditioner and leave in conditioner was able to fix it. It was an expensive mistake, put me off the brand completely. Much prefer the Moroccanoil brand or ColorProof, which unfortunately is no longer available in the UK.

Katalin originally posted on lookfantastic.com

Specification

ChoicesCruelty Free
ChoicesSulphate Free
ChoicesMineral Oil Free
ChoicesParaben Free
Hair TextureFine