Buy wisely
Buy wiselyBuy wisely
For RetailersFor developers
  1. Home
  2. Fashion
  3. Clothing
  4. Lingerie
  5. Women's Bras
  6. Elomi Smooth Underwire Moulded Bra, Black (EL4301) 44FF
Buy wisely

BuyWisely is your one stop price comparison platform, delivering the best deals from over 20,000 online shops. We empower shoppers to make smart, cost-effective choices by offering transparent pricing, price history, and the latest deals across a broad range of products. With BuyWisely, your money goes further.

Popular Shops
JB Hi-Fi
The Good Guys
Harvey Norman
Appliances Online
Bing Lee
Kogan
Amazon
Officeworks
Contact Us
[email protected]
Affiliate Disclosure
Legal Information
Privacy Policy
Logos provided by Logo.dev
© 2026 BuyWisely•Price data powered by pricesAPI.io•Retailers: SellWisely.io
Elomi Smooth Underwire Moulded Bra, Black (EL4301) 44FF
Elomi Smooth Underwire Moulded Bra, Black (EL4301) 44FF
Elomi Smooth Underwire Moulded Bra, Black (EL4301) 44FF
Elomi Smooth Underwire Moulded Bra, Black (EL4301) 44FF
Elomi Smooth Underwire Moulded Bra, Black (EL4301) 44FF
Elomi Smooth Underwire Moulded Bra, Black (EL4301) 44FF
Elomi Smooth Underwire Moulded Bra, Black (EL4301) 44FF
Elomi Smooth Underwire Moulded Bra, Black (EL4301) 44FF
Elomi Smooth Underwire Moulded Bra, Black (EL4301) 44FF
Elomi Smooth Underwire Moulded Bra, Black (EL4301) 44FF
Elomi Smooth Underwire Moulded Bra, Black (EL4301) 44FF
Elomi Smooth Underwire Moulded Bra, Black (EL4301) 44FF
Elomi Smooth Underwire Moulded Bra, Black (EL4301) 44FF
Elomi Smooth Underwire Moulded Bra, Black (EL4301) 44FF
Elomi Smooth Underwire Moulded Bra, Black (EL4301) 44FF
Elomi Smooth Underwire Moulded Bra, Black (EL4301) 44FF

Elomi Smooth Underwire Moulded Bra, Black (EL4301) 44FF

The newly developed Smooth, sweetheart shaped t-shirt bra offers a secure fit without the usual digging in from boning at the neckline. Specially developed to give a forward and rounded cup shape. Non-stretch moulded cups made from ultra light Aerocool fabric to keep you cool and dry. Non-stretch tulle in the top cup is lightly lined for support. Fold over elastic underarm and neck edge for comfort. Underband elastic is wrapped in a soft edged foldover elastic for comfort. Tall back with foldover elastic at the edges for a smoothing effect. Narrow set back straps to minimise strap slippage. Flexible back sweep construction allows easy adjustment to racer back with moveable j-hook. Bow with rose gold pinwheel charm at the centre front.

The newly developed Smooth, sweetheart shaped t-shirt bra offers a secure fit without the usual digging in from boning at the neckline. Specially developed to give a forward and rounded cup shape. Non-stretch moulded cups made from ultra light Aerocool fabric to keep you cool and dry. Non-stretch tulle in the top cup is lightly lined for support. Fold over elastic underarm and neck edge for comfort. Underband elastic is wrapped in a soft edged foldover elastic for comfort. Tall back with foldover elastic at the edges for a smoothing effect. Narrow set back straps to minimise strap slippage. Flexible back sweep construction allows easy adjustment to racer back with moveable j-hook. Bow with rose gold pinwheel charm at the centre front.

Size:

32GG
32H
32HH
32J
34G
34GG
34H

Elomi Smooth Underwire Moulded Bra, Black (EL4301) 44FF

The newly developed Smooth, sweetheart shaped t-shirt bra offers a secure fit without the usual digging in from boning at the neckline. Specially developed to give a forward and rounded cup shape. Non-stretch moulded cups made from ultra light Aerocool fabric to keep you cool and dry. Non-stretch tulle in the top cup is lightly lined for support. Fold over elastic underarm and neck edge for comfort. Underband elastic is wrapped in a soft edged foldover elastic for comfort. Tall back with foldover elastic at the edges for a smoothing effect. Narrow set back straps to minimise strap slippage. Flexible back sweep construction allows easy adjustment to racer back with moveable j-hook. Bow with rose gold pinwheel charm at the centre front.

The newly developed Smooth, sweetheart shaped t-shirt bra offers a secure fit without the usual digging in from boning at the neckline. Specially developed to give a forward and rounded cup shape. Non-stretch moulded cups made from ultra light Aerocool fabric to keep you cool and dry. Non-stretch tulle in the top cup is lightly lined for support. Fold over elastic underarm and neck edge for comfort. Underband elastic is wrapped in a soft edged foldover elastic for comfort. Tall back with foldover elastic at the edges for a smoothing effect. Narrow set back straps to minimise strap slippage. Flexible back sweep construction allows easy adjustment to racer back with moveable j-hook. Bow with rose gold pinwheel charm at the centre front.

34HH
34J
36F
36FF
36G
36GG
36H
36HH
38E
38F
38FF
38G
38GG
38H
40DD
40E
40F
40FF
40G
40GG
42DD
42E
42F
42FF
42G
44DD
44E
44F
46DD
46E
46F

Price comparison

Price data powered by pricesAPI.io

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.

Price history

Price history

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.

Reviews

Amazing support
13 October 2022Marina

originally posted on bravalingerie.com.au

This bra offers wonderful support & gives great shape. I am a size 16E & have lost some breast firmness, however this bra makes them look proportioned & well lifted. It actually lifts them enough to make my waist look more defined. It does not add any bulk & is very light & airy. Great coverage & support under the arms & nothing digs in. The straps are secure & support everything well. So far, straps don’t slip down & i have a petite short frame. I gave it 4 stars because due to no padding, silhouette of my nipples can be seen through clothing when cold. It needs a bit more coverage in the cups to prevent this from happening & to offer a bit of modesty. If Elomi can address this, it’s the perfect bra.

Best bra/amazing fit and quality
25 July 2022Sheila

originally posted on macys.com

Truly the best bra that fits me, a bit busted woman. I wore Wacoal for many years but it never fit perfectly. It wasn't till I got properly measured and sized that I could find the right bra (32 HH) versus what I thought I was (34 DDD). No wonder I always felt I was not fully "tucked in". Problem is not many bra makers carry my size. Of those that do, Elomi is the most comfortable, durable, and best fit. By a long shot.

Bra to beat all bras!
7 June 2022Christina

originally posted on bravissimo.com

Just received this bra, WOW and wow.What a truly comfortable fit, like a second skin.The cut of this bra is different from the usual wired bras with nothing to dig in or ride up.Covers the boobs really smoothly without any overspill.Normally t-shirt bras don't come in the bigger sizes so this is a bonus!Mine is 32 HH but a 30 may have fitted?I'm using the middle hooks but I'm keeping it.It may not be everyone's cup of tea but I'd say give it a try!There is nothing glamorous about this bra design-wise or in colour but, for a smooth look under t-shirts or for everyday wear, I'd say it will be my go-to bra.Different colours would really be welcome in this design please!!While beige is very useful it is also tying.

Specification

Product Dimensions
Length9.5 in
Height0.5 in
Width7.5 in

Price comparison

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.

Price history

Price history

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.

Reviews

Amazing support
13 October 2022

This bra offers wonderful support & gives great shape. I am a size 16E & have lost some breast firmness, however this bra makes them look proportioned & well lifted. It actually lifts them enough to make my waist look more defined. It does not add any bulk & is very light & airy. Great coverage & support under the arms & nothing digs in. The straps are secure & support everything well. So far, straps don’t slip down & i have a petite short frame. I gave it 4 stars because due to no padding, silhouette of my nipples can be seen through clothing when cold. It needs a bit more coverage in the cups to prevent this from happening & to offer a bit of modesty. If Elomi can address this, it’s the perfect bra.

Marina originally posted on bravalingerie.com.au
Best bra/amazing fit and quality
25 July 2022

Truly the best bra that fits me, a bit busted woman. I wore Wacoal for many years but it never fit perfectly. It wasn't till I got properly measured and sized that I could find the right bra (32 HH) versus what I thought I was (34 DDD). No wonder I always felt I was not fully "tucked in". Problem is not many bra makers carry my size. Of those that do, Elomi is the most comfortable, durable, and best fit. By a long shot.

Sheila originally posted on macys.com
Bra to beat all bras!
7 June 2022

Just received this bra, WOW and wow.What a truly comfortable fit, like a second skin.The cut of this bra is different from the usual wired bras with nothing to dig in or ride up.Covers the boobs really smoothly without any overspill.Normally t-shirt bras don't come in the bigger sizes so this is a bonus!Mine is 32 HH but a 30 may have fitted?I'm using the middle hooks but I'm keeping it.It may not be everyone's cup of tea but I'd say give it a try!There is nothing glamorous about this bra design-wise or in colour but, for a smooth look under t-shirts or for everyday wear, I'd say it will be my go-to bra.Different colours would really be welcome in this design please!!While beige is very useful it is also tying.

Christina originally posted on bravissimo.com
Decent bra with no horrible itchy nylon lace
29 July 2022

Good fit, true to size. No horrible nylon lace or cup seams. At last M & S stocking a decent bra for the larger bust. Ok this isn’t one of their brands but at least they have something for a change. A tad expensive (hence the four stars) but worth it. Come on M&S get some cotton bras for the larger bust, nylon lace is just a big turn off.

AMS Devon originally posted on marksandspencer.com
Fabulous !
19 February 2023

After an excellent shop visit at the Oxford street branch I was told that I’m actually a larger band size but 2 smaller cup sizes !! Armed with my new information I ordered quite a few bras online, this being one of them. I cannot express enough how wonderful this bra is. The shape it gives is heaven - when I look down I no longer see two water filled balloons bouncing around. The band is super comfortable and does not budge the full cup feels incredibly secure and actually made me feel much smaller. And the straps are possibly the most comfortable I’ve worn again they did not move all day. The shape under my satin blouse gave me such confidence. Very very happy !

Denise originally posted on bravissimo.com
I have It in 3 Colors
30 March 2023

I pretty much love this bra. It is comfortable, supportive, and undetectable under even thin blouses. It's also durable.The only drawback: It doesn't lift and 'direct' the girls they way I feel would be most flattering. I would like the bra to shape them a little higher and a little more forward, which likely means more substantial side support and shaping.That said, it's a very, very solid choice for the well-endowed.

OrganizedOne originally posted on nordstrom.com
Perfect daily use bra
7 February 2023

As I was coming to the end of my 2nd trimester of being pregnant, my boobs grew several sizes and I couldn't get away with any of my bras anymore so I was fitted as Bravissimo and this was one of the bras recommended to me and it has been great. I bought two bras in my new size and this one is definitely the more comfortable one even though it's not as cute as some others in the shop. But, it's perfect for general wear because it provides full support, is very comfy for being an underwire bra, and has held up well for me so far. I would definitely recommend this if you are in the market for a general day-to-day bra. The only reason I didn't give it 5 stars is because it does run a little small so I had to buy one band size up since it felt a little snug in my normal ... MoreAs I was coming to the end of my 2nd trimester of being pregnant, my boobs grew several sizes and I couldn't get away with any of my bras anymore so I was fitted as Bravissimo and this was one of the bras recommended to me and it has been great. I bought two bras in my new size and this one is definitely the more comfortable one even though it's not as cute as some others in the shop. But, it's perfect for general wear because it provides full support, is very comfy for being an underwire bra, and has held up well for me so far. I would definitely recommend this if you are in the market for a general day-to-day bra. The only reason I didn't give it 5 stars is because it does run a little small so I had to buy one band size up since it felt a little snug in my normal size.

Jacqueline M. originally posted on bravissimo.com
Seamless Surprise!
18 November 2022

FINALLY a seamless bra that works! I have tried so many seamless bras and they just don't do the job of supporting me from the sides and they typically spread me out from side to side. I was skeptical to order this one at my stylists suggestion, and figured it was worth a try. I am SO glad I did as it fits like a glove, is amazingly comfortable and supportive with no seams to show through my tops! I ordered Clove which is a great color and now I am ordering black!

DarcyZ originally posted on nordstrom.com
T-shirt bra
22 May 2023

I need a t-shirt bra. Fed up with bulky seams showing through, doesn't matter in winter when layering but for summer.Anyway, I tried this on at the Margaret St store. It seemed ok but I chose another style (with seams, but that was early spring and I was still in jumpers) and thought I will go back an try it again with a view to purchasing.Sorry but there are very visible wrinkles at the top of the cup. Even sizing down a cup size didn't correct it. I found that happens with other seam-free bras as well. It might be just me, after a certain age it all goes south, the boobs especially!Keep on trying...

Claire originally posted on bravissimo.com
Very Pleased
5 December 2021

This bra is exceedingly comfortable and supportive. The cups keep everything contained so there is no spillage at the side or over the top. It gives a really smooth outline. The straps are broad and stay in place whatever you do - in contrast to other bras I have had. The back strap is broad and has three hooks and eyes, as opposed to the usual two, which again gives so much more support and means that nothing digs in anywhere.My only gripe is that there is no choice of colour - hence four stars in stead of five. Please provide more choice.

Alison L. originally posted on bravissimo.com

Specification

Product Dimensions
Length9.5 in
Height0.5 in
Width7.5 in