Give your brows a natural finish with essence Brow Like a Boss Ink Brow Gel. The brow like a boss ink brow gel easily and accurately provides the brows with fullness, density and a natural finish thanks to the angled brush for up to 72 hours. It comes with an angled brush for easy application. This long-lasting effect has been tested by an independent institute. The lightweight textured feels comfortable to wear and is smudge-proof and waterproof. Use this brow gel for cool wow-brows all day long.
Give your brows a natural finish with essence Brow Like a Boss Ink Brow Gel. The brow like a boss ink brow gel easily and accurately provides the brows with fullness, density and a natural finish thanks to the angled brush for up to 72 hours. It comes with an angled brush for easy application. This long-lasting effect has been tested by an independent institute. The lightweight textured feels comfortable to wear and is smudge-proof and waterproof. Use this brow gel for cool wow-brows all day long.
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The lowest price for Essence Brow Like A Boss Ink Brow Gel 04 Ash Brown right now is $6.50 at Cosmetics Fragrance Direct.
The all-time low was $4.55 on 21 Sept 2024 — today's price is 43% above the lowest ever. It has been notably cheaper before — worth setting a price alert.
Prices last updated 8 Nov 2026.
Essence Brow Like A Boss Ink Brow Gel 04 Ash Brown
Give your brows a natural finish with essence Brow Like a Boss Ink Brow Gel. The brow like a boss ink brow gel easily and accurately provides the brows with fullness, density and a natural finish thanks to the angled brush for up to 72 hours. It comes with an angled brush for easy application. This long-lasting effect has been tested by an independent institute. The lightweight textured feels comfortable to wear and is smudge-proof and waterproof. Use this brow gel for cool wow-brows all day long.
Give your brows a natural finish with essence Brow Like a Boss Ink Brow Gel. The brow like a boss ink brow gel easily and accurately provides the brows with fullness, density and a natural finish thanks to the angled brush for up to 72 hours. It comes with an angled brush for easy application. This long-lasting effect has been tested by an independent institute. The lightweight textured feels comfortable to wear and is smudge-proof and waterproof. Use this brow gel for cool wow-brows all day long.
Last updated at 08/11/2026 22:27:27
Essence Brow Like A Boss Ink Brow Gel 04 Ash Brown
Delivery between 12–20 Nov $9.95
originally posted on ulta.com
The brush makes it difficult to control the amount of product being applied. The product is very pigmented and dries quickly. Once dry the product is very stiff and unworkable. The product seemed like grease paint mixed with super glue. Might be better with a different type of applicator.
originally posted on ulta.com
When I first tried this product I hated it. There is a learning curb with this product. First it give a lot of product and you don't need that amount. Also learning to work with the brush. I really love this product now. I bought another one for a back up. It hold what little brows I have. I do use a brow pencil along with this product.
originally posted on ulta.com
If it were possible to give it 0 stars, I would. My eyebrows grow unevenly so I'm always looking for new ways to fill them in so they're more consistent. I thought this would be more like an eyebrow stain or tint. It felt like i had super glued what little eyebrow hairs i have left. And quickly at that, couldnt clean up the edges or brush the hairs flat. And the applicator doesn't really leave a clean or neat application. The only upside i could make out of this product, bc I don't feel like going through the process of returning a cheap product, is that i can use to make faux freckles.
Essence Brow Like A Boss Ink Brow Gel 04 Ash Brown
Delivery between 12–20 Nov $9.95
The brush makes it difficult to control the amount of product being applied. The product is very pigmented and dries quickly. Once dry the product is very stiff and unworkable. The product seemed like grease paint mixed with super glue. Might be better with a different type of applicator.
When I first tried this product I hated it. There is a learning curb with this product. First it give a lot of product and you don't need that amount. Also learning to work with the brush. I really love this product now. I bought another one for a back up. It hold what little brows I have. I do use a brow pencil along with this product.
If it were possible to give it 0 stars, I would. My eyebrows grow unevenly so I'm always looking for new ways to fill them in so they're more consistent. I thought this would be more like an eyebrow stain or tint. It felt like i had super glued what little eyebrow hairs i have left. And quickly at that, couldnt clean up the edges or brush the hairs flat. And the applicator doesn't really leave a clean or neat application. The only upside i could make out of this product, bc I don't feel like going through the process of returning a cheap product, is that i can use to make faux freckles.
I don't have any eyebrows due to over tweezing this is the first product that I feel looks natural and lasts for a long time. I can take a shower and it come out and it's still on my face which is amazing. There is a learning curve, and you have to be careful about how much product comes out on the brush. and I've also found that if I put some powder over it, it makes it not so shiny. you have to be careful. also because of powder the product is really liquidy, so if you tip it and it spills and it's a mess and it's hard to clean up. It's worth it because of the longevity of the product and it's super cheap.
I honestly love this. I used to use the urban decay inked brow gel which is the same type of brow product as this, but even the darkest shade for some reason was too light. I dye my hair black and prefer really dark brows and this is so much better than the UD one. It might be hard to apply when you first use it because it's like a liquid pomade, but I find that once you get the hang of it it's super fast and easy. It lasted alllll day and was smudge proof, and as someone who touches my face a lot, I need that from a brow product. This is a new holy grail product and I'm amazed at how good it is for so cheap. Super pigmented, keeps my brow hairs in place, looks incredible all day. I'm in love with this.
If you take the applicator out of the application process this is a pretty decent brow gel. I use a small detail brush and use this for hair-like strokes. It stays all day, and it dries fast. I can see this being a challenging product for some but its work giving it a go.
I love everything about this product but the fact that if you flip the tube upside down the product gushes out of it! I didn't mean to flip it over, but most products don't gush out. I washed my face last night before bed and was a little tipsy so it was a surprise when I woke up this morning with product on my brows, lipstick on my lips and lash glue on my lash line. Whew.
The applicator is a thick little angled brush which can be used in a pinch,but I highly suggest using your own angled brush and spoolie with this product. It creates such a natural full looking brow and is truly waterproof! I used a little at a time using hair like strokes,then brush it up and out. I've sweat with it,and washed my face,and it stayed put. However be warned that if you're scrubbing at your brows hard,it will remove product and look patchy. This would be great for swimming or weekend trips.
I'm an absolutely big fan of all things essence beauty for their price point vs functionality. I've never strayed from their mascaras for the past donkeys years. Been trying their gel brow pencil for a while & when I saw this thought I'd give it a try. It ended up leaving a stamped look on my brows giving a glued effect to my hairs on my brows. I would say this product is a pass amongst all their other amazing products. Sorry essence I had to leave this review as shoppers does not have testers and did not accept a return!
I have dark but sparse brows. I purchased this gel in the darkest shade. I was able to achieve a natural looking brow with this product. it does not budge once it dries down, even though I have very oily skin. it is very pigmented, so I don't recommend using the included brush to apply. instead, I use a thin eyeliner brush to make hair-like strokes. this formula is much more pigmented and long-lasting than nyx lift-and-snatch or Milani weekend brow. if you found either of those faded, smudged, or disappeared into your makeup, this is a great and inexpensive alternative.
