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Price comparison

Price data powered by pricesAPI.io

Last updated at 12/05/2026 23:11:19

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.
https://www.google.com/s2/favicons?domain=poinsettiastyle.co.uk&sz=64PoinsettiaStyle

$52.36

Hotmilk Show Off Nursing Bra Ivory | Poinsettia - 40FF Ivory

Delivery $17.76

https://www.google.com/s2/favicons?domain=brastogo.com.au&sz=64Big Girls Don't Cry

$69.95

Hotmilk Show Off Nursing & Maternity Wire-Free Bra - Ivory - 18FF

Delivery between 14–25 May $8.99

https://www.google.com/s2/favicons?domain=casamialingerie.com.au&sz=64casamialingerie.com.au

$70.95

Hotmilk Show Off Full Cup Bra 18FF / Ivory

Free delivery

https://www.google.com/s2/favicons?domain=theiconic.com.au&sz=64THE ICONIC

$79.95

Hotmilk Maternity Lingerie - Women's White Soft Cup Bras - Show Off Full Cup Nursing Bra - Wirefree - Size One Size, 18FF at The Iconic

Free delivery between Thu – Fri

https://www.google.com/s2/favicons?domain=hotmilklingerie.com.au&sz=64Hotmilk Lingerie, Australia

$79.95

Show Off Full Cup Nursing Bra - Ivory 18FF

Delivery $16.50

https://www.google.com/s2/favicons?domain=illusionslingerie.com.au&sz=64Illusions Lingerie

$79.95

Show Off - Light | Maternity Bra | Hot Milk | Illusions Lingerie Ivory / 18FF

Delivery between 19–27 May $10

https://www.google.com/s2/favicons?domain=acte3.com.au&sz=64Acte 3 Lingerie

$79.95

Hotmilk Show Off Wirefree Nursing Bra Ivory 18FF

Delivery $11.95

https://www.google.com/s2/favicons?domain=roomfortwo.com.au&sz=64Room For Two

$79.99

Hotmilk Show Off Nursing Bra Ivory 18 / FF

Delivery between 15–27 May $12

https://www.google.com/s2/favicons?domain=hotmilklingerie.com&sz=64Hotmilk Lingerie - US

$114.00

Show Off Full Cup Nursing Bra - Ivory 40H

Free delivery

Price history

Price history

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.

Reviews

4 Stars
15 February 2017Kate

originally posted on hotmilklingerie.com.au

I will say first of all that I like this bra. Once I got the fit right it has been a good comfortable nursing bra. My measurements are 34.5" rib underbust and 45" bust (measured at an HI baby expo and at VS, my own measuring says the same) According to those measurements I should be a 38G in hotmilk sizes. I received the bra quickly, but sadly it was WAY too big. The band was loose enough to put my whole hand under even on the tightest hooks and the cups were very baggy and wrinkly. I returned it and received a 36F in exchange. I had to pay for return shipping which was a little aggravating given that it seems to be their size chart that's in error. This one fits much better. I still have to put it on maybe the 3rd hook for it to be tight enough, but the cup size ... MoreI will say first of all that I like this bra. Once I got the fit right it has been a good comfortable nursing bra. My measurements are 34.5" rib underbust and 45" bust (measured at an HI baby expo and at VS, my own measuring says the same) According to those measurements I should be a 38G in hotmilk sizes. I received the bra quickly, but sadly it was WAY too big. The band was loose enough to put my whole hand under even on the tightest hooks and the cups were very baggy and wrinkly. I returned it and received a 36F in exchange. I had to pay for return shipping which was a little aggravating given that it seems to be their size chart that's in error. This one fits much better. I still have to put it on maybe the 3rd hook for it to be tight enough, but the cup size fits great. The bra doesn't offer as much support for large breasts though and I definitely have a bit of uniboob going on, but it's really not noticeable to others as large as they are at this point. I think I will try one of their underwires next and see if it gives more support.

4 Stars
31 January 2021Sarah T.

originally posted on hotmilklingerie.com.au

I was pleasantly surprised with this bra! HotMilk had been recommended to me from other busty pregnant ladies and the prices made me nervous that if I didn’t like it I’d wasted a lot of money but this bra is great! More supportive than I expected although I wouldn’t mind a bit more lift. I really like that the back hooks have way more length available so I don’t actually have to size up the back. I got an 18G, pre-pregnancy I’d have brought an 18F and I feel like I still have enough room to grow bigger, I am 5 months pregnant now so I’m sure there’s plenty more growing to come and the space will be utilised!Plus I like that it’s a pretty design and I still feel like I’m wearing a “nice” bra and not something daggy.

5 Stars
25 November 2019Hanna H.

originally posted on hotmilklingerie.com.au

Almost 2 years ago I bought my first hotmilk nursing bra (Show of in navy) during pregnancy. My son is now 20 months old, I’m still breastfeeding and still using the same bra in a rotation of 3 + one sports bra. I love the triangle style and stretch of the cup. My boobs are now at least 3 cups smaller as what they were at the beginning of breastfeeding but the bra is still supportive even if a little big. The quality has definitely stood the test of time. The cotton lining is starting to look a bit worn around the chest but the outside still looks great.Even the mesh bag it came with for washing is still in use.The bra is supportive but not restrictive, versatile and comfy enough to have a nap in. It cups your boobs well enough so they don’t fall out when laying ... MoreAlmost 2 years ago I bought my first hotmilk nursing bra (Show of in navy) during pregnancy. My son is now 20 months old, I’m still breastfeeding and still using the same bra in a rotation of 3 + one sports bra. I love the triangle style and stretch of the cup. My boobs are now at least 3 cups smaller as what they were at the beginning of breastfeeding but the bra is still supportive even if a little big. The quality has definitely stood the test of time. The cotton lining is starting to look a bit worn around the chest but the outside still looks great.Even the mesh bag it came with for washing is still in use.The bra is supportive but not restrictive, versatile and comfy enough to have a nap in. It cups your boobs well enough so they don’t fall out when laying down which is great for feeding in a horizontal position in bed etc.I love this bra and would definitely recommend it. Going to invest in a new one soon

Specification

Dimensions12.7 x 1.3 x 12.7 centimetres (0.45 kg)

Price comparison

Updated 5 months ago
Please note: price history and price alerts are not available for some stores, including Amazon.com.au.
https://www.google.com/s2/favicons?domain=poinsettiastyle.co.uk&sz=64
PoinsettiaStyle

$52.36

Hotmilk Show Off Nursing Bra Ivory | Poinsettia - 40FF Ivory

Delivery $17.76

https://www.google.com/s2/favicons?domain=brastogo.com.au&sz=64
Big Girls Don't Cry

$69.95

Hotmilk Show Off Nursing & Maternity Wire-Free Bra - Ivory - 18FF

Delivery between 14–25 May $8.99

https://www.google.com/s2/favicons?domain=casamialingerie.com.au&sz=64
casamialingerie.com.au

$70.95

Out of stock

Hotmilk Show Off Full Cup Bra 18FF / Ivory

Free delivery

https://www.google.com/s2/favicons?domain=theiconic.com.au&sz=64
THE ICONIC

$79.95

Hotmilk Maternity Lingerie - Women's White Soft Cup Bras - Show Off Full Cup Nursing Bra - Wirefree - Size One Size, 18FF at The Iconic

Free delivery between Thu – Fri

https://www.google.com/s2/favicons?domain=hotmilklingerie.com.au&sz=64
Hotmilk Lingerie, Australia

$79.95

Show Off Full Cup Nursing Bra - Ivory 18FF

Delivery $16.50

Price history

Price history

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.

Reviews

4 Stars
15 February 2017

I will say first of all that I like this bra. Once I got the fit right it has been a good comfortable nursing bra. My measurements are 34.5" rib underbust and 45" bust (measured at an HI baby expo and at VS, my own measuring says the same) According to those measurements I should be a 38G in hotmilk sizes. I received the bra quickly, but sadly it was WAY too big. The band was loose enough to put my whole hand under even on the tightest hooks and the cups were very baggy and wrinkly. I returned it and received a 36F in exchange. I had to pay for return shipping which was a little aggravating given that it seems to be their size chart that's in error. This one fits much better. I still have to put it on maybe the 3rd hook for it to be tight enough, but the cup size ... MoreI will say first of all that I like this bra. Once I got the fit right it has been a good comfortable nursing bra. My measurements are 34.5" rib underbust and 45" bust (measured at an HI baby expo and at VS, my own measuring says the same) According to those measurements I should be a 38G in hotmilk sizes. I received the bra quickly, but sadly it was WAY too big. The band was loose enough to put my whole hand under even on the tightest hooks and the cups were very baggy and wrinkly. I returned it and received a 36F in exchange. I had to pay for return shipping which was a little aggravating given that it seems to be their size chart that's in error. This one fits much better. I still have to put it on maybe the 3rd hook for it to be tight enough, but the cup size fits great. The bra doesn't offer as much support for large breasts though and I definitely have a bit of uniboob going on, but it's really not noticeable to others as large as they are at this point. I think I will try one of their underwires next and see if it gives more support.

Kate originally posted on hotmilklingerie.com.au
4 Stars
31 January 2021

I was pleasantly surprised with this bra! HotMilk had been recommended to me from other busty pregnant ladies and the prices made me nervous that if I didn’t like it I’d wasted a lot of money but this bra is great! More supportive than I expected although I wouldn’t mind a bit more lift. I really like that the back hooks have way more length available so I don’t actually have to size up the back. I got an 18G, pre-pregnancy I’d have brought an 18F and I feel like I still have enough room to grow bigger, I am 5 months pregnant now so I’m sure there’s plenty more growing to come and the space will be utilised!Plus I like that it’s a pretty design and I still feel like I’m wearing a “nice” bra and not something daggy.

Sarah T. originally posted on hotmilklingerie.com.au
5 Stars
25 November 2019

Almost 2 years ago I bought my first hotmilk nursing bra (Show of in navy) during pregnancy. My son is now 20 months old, I’m still breastfeeding and still using the same bra in a rotation of 3 + one sports bra. I love the triangle style and stretch of the cup. My boobs are now at least 3 cups smaller as what they were at the beginning of breastfeeding but the bra is still supportive even if a little big. The quality has definitely stood the test of time. The cotton lining is starting to look a bit worn around the chest but the outside still looks great.Even the mesh bag it came with for washing is still in use.The bra is supportive but not restrictive, versatile and comfy enough to have a nap in. It cups your boobs well enough so they don’t fall out when laying ... MoreAlmost 2 years ago I bought my first hotmilk nursing bra (Show of in navy) during pregnancy. My son is now 20 months old, I’m still breastfeeding and still using the same bra in a rotation of 3 + one sports bra. I love the triangle style and stretch of the cup. My boobs are now at least 3 cups smaller as what they were at the beginning of breastfeeding but the bra is still supportive even if a little big. The quality has definitely stood the test of time. The cotton lining is starting to look a bit worn around the chest but the outside still looks great.Even the mesh bag it came with for washing is still in use.The bra is supportive but not restrictive, versatile and comfy enough to have a nap in. It cups your boobs well enough so they don’t fall out when laying down which is great for feeding in a horizontal position in bed etc.I love this bra and would definitely recommend it. Going to invest in a new one soon

Hanna H. originally posted on hotmilklingerie.com.au
5 Stars
16 August 2022

Such a great bra. Most comfortable and supportive while still being a pretty bra of all the hot milk bras on the site I found in my quest to get the right bra as my milk and therefore cup sizing settled down (strongly recommend holding buying more than one nursing bra until your baby is here and your milk flow is established as my sizing grew again a couple of weeks in). Straps get wider for the larger sizing (14f purchased) making the bra extra comfortable - if it came in an all black version would also buy. I never thought I would wear wire free but don’t waste your money on Flexi wire it’s just normal underwire and the hot milk wire free like this one holds you up great while you keep away from wire for your nursing months (and let’s be honest your last months of ... MoreSuch a great bra. Most comfortable and supportive while still being a pretty bra of all the hot milk bras on the site I found in my quest to get the right bra as my milk and therefore cup sizing settled down (strongly recommend holding buying more than one nursing bra until your baby is here and your milk flow is established as my sizing grew again a couple of weeks in). Straps get wider for the larger sizing (14f purchased) making the bra extra comfortable - if it came in an all black version would also buy. I never thought I would wear wire free but don’t waste your money on Flexi wire it’s just normal underwire and the hot milk wire free like this one holds you up great while you keep away from wire for your nursing months (and let’s be honest your last months of pregnancy too as so sensitive)

Ingrid F. originally posted on hotmilklingerie.com.au
5 Stars
4 October 2019

I wanted to thank you. I actually cannot thank you enough. I have always struggled with body image and my pregnancy and post pregnancy image, mixed with the hormones and sleepless nights really effected my mental health around how I thought I looked. This wasn’t helped through visiting countless stores, scouring the shelves and leaving with nothing but disappointment each and every time, that not one had a bra my size.Then I was given a recommendation for you from one of my friends who was very happy with your product and jumped on your site hoping and hoping that your bras would fit. I immediately put the bra on and... Wow.It is supportive. It is attractive. It is practical and most of all, it is comfortable! I couldn’t believe the difference it made. It holds me ... MoreI wanted to thank you. I actually cannot thank you enough. I have always struggled with body image and my pregnancy and post pregnancy image, mixed with the hormones and sleepless nights really effected my mental health around how I thought I looked. This wasn’t helped through visiting countless stores, scouring the shelves and leaving with nothing but disappointment each and every time, that not one had a bra my size.Then I was given a recommendation for you from one of my friends who was very happy with your product and jumped on your site hoping and hoping that your bras would fit. I immediately put the bra on and... Wow.It is supportive. It is attractive. It is practical and most of all, it is comfortable! I couldn’t believe the difference it made. It holds me up properly and gives me figure again. I looked in the mirror for more than a brief glance for the first time in over a whole year.I felt truly beautiful and happy in myself. It has made such a huge difference in my confidence and I simply had to let you know and thank you from the bottom of my heart for making amazing, beautiful bras to fit all sizes and shapes.I cannot wait to order more.

Jeni originally posted on hotmilklingerie.com.au
5 Stars
23 July 2020

This is a super comfortable and very supportive full cup, non wire nursing bra. I have to say, the 3 clip nursing bras I purchased from Hotmilk have all been fantastic. The fact that they are so very supportive (I’m a 34DD) without a wire is just fantastic. I won’t be buying nursing bras anywhere else! These are worth every penny albeit they are on the expensive side. All my purchases, bar one have been clip nurse. The one bra I purchased with a magnetic clip was just unwearable. It is so crazy difficult (almost impossible) to unhook the magnetic clip with one hand and hold a crying or very hungry newborn in the other. Standard clips all the way for me! Thanks Hotmilk and keep up the great work!

Raheela S. originally posted on hotmilklingerie.com.au
Amazing Comfort
14 September 2023

The Show Off bra is so incredibly comfortable and I'm so glad o took the leap and purchased it. I bought it in black too and they are both gorgeous. I'm 5 weeks post partum and none of the nursing bras I have (cheaper quality) are cutting it and my poor ***** looked like they'd reach my knees if I didn't trade up soon. This bra has come to the rescue and I feel supported and beautiful again. It's also easy to clip and unclip for my little one's feeds and the A frame doesn't get in the way.

Kim L. originally posted on hotmilklingerie.co.nz
Beautiful and comfy
11 November 2023

This is the first nursing bra I purchased for its beauty and I`m really glad I did. I was a bit hesitant to believe that a piece can be comfy and stylish at the same time but this one does the job perfectly. I love the soft fabric and how it looks on me. It gives me that feminine confidence I need so much now that my body has changed. Matching briefs are an added bonus.

Eszter H. originally posted on hotmilklingerie.co.nz
Sooooo comofortable
8 December 2023

I LOVE this bra because is:- comfortable - you can wear it ALL day long- very smooth- covering very well all breast areas- has nice support- easy to unclip - the clips hold wellOverall really happy with this purchaseI got an 14H and works very well for me

LP originally posted on hotmilklingerie.com.au
This bra is the BEST
3 May 2024

This bra is the BEST nursing bra I own! Super comfortable, does not dig in anywhere and gives you a nice shape. When I had mastitis - this bra provided excellent lift and support without being too restrictive. It actually looks so pretty on too! The clips are really easy to take on and off one handed (a must when you are regularly nursing). It's so fabulous that I bought it in black also!

Lisa W. originally posted on bravalingerie.com.au

Specification

Dimensions12.7 x 1.3 x 12.7 centimetres (0.45 kg)
Hotmilk Show Off Wirefree Nursing Bra Ivory 18FF
Hotmilk Show Off Wirefree Nursing Bra Ivory 18FF
Hotmilk Show Off Wirefree Nursing Bra Ivory 18FF
Hotmilk Show Off Wirefree Nursing Bra Ivory 18FF
Hotmilk Show Off Wirefree Nursing Bra Ivory 18FF
Hotmilk Show Off Wirefree Nursing Bra Ivory 18FF
Hotmilk Show Off Wirefree Nursing Bra Ivory 18FF
Hotmilk Show Off Wirefree Nursing Bra Ivory 18FF
Hotmilk Show Off Wirefree Nursing Bra Ivory 18FF
Hotmilk Show Off Wirefree Nursing Bra Ivory 18FF
Hotmilk Show Off Wirefree Nursing Bra Ivory 18FF
Hotmilk Show Off Wirefree Nursing Bra Ivory 18FF

Hotmilk Show Off Wirefree Nursing Bra Ivory 18FF

$52.36

(210 reviews)

Embrace both comfort and femininity with this delicate lace nursing bra from Hotmilk. The wireless, non-padded full cup design offers gentle support for sensitive areas while the power fabric accommodates your changing shape during pregnancy. Practical features include double straps with discreet maternity clips for easy feeding access and an A-frame shape that provides modesty and support. The stretchy underbust band ensures all-day comfort, while special seams help prevent irritation during this sensitive time. This is one of the key pregnancy bras for expecting and nursing mothers.

Embrace both comfort and femininity with this delicate lace nursing bra from Hotmilk. The wireless, non-padded full cup design offers gentle support for sensitive areas while the power fabric accommodates your changing shape during pregnancy. Practical features include double straps with discreet maternity clips for easy feeding access and an A-frame shape that provides modesty and support. The stretchy underbust band ensures all-day comfort, while special seams help prevent irritation during this sensitive time. This is one of the key pregnancy bras for expecting and nursing mothers.

Hotmilk Show Off Wirefree Nursing Bra Ivory 18FF

(210 reviews)

Embrace both comfort and femininity with this delicate lace nursing bra from Hotmilk. The wireless, non-padded full cup design offers gentle support for sensitive areas while the power fabric accommodates your changing shape during pregnancy. Practical features include double straps with discreet maternity clips for easy feeding access and an A-frame shape that provides modesty and support. The stretchy underbust band ensures all-day comfort, while special seams help prevent irritation during this sensitive time. This is one of the key pregnancy bras for expecting and nursing mothers.

Embrace both comfort and femininity with this delicate lace nursing bra from Hotmilk. The wireless, non-padded full cup design offers gentle support for sensitive areas while the power fabric accommodates your changing shape during pregnancy. Practical features include double straps with discreet maternity clips for easy feeding access and an A-frame shape that provides modesty and support. The stretchy underbust band ensures all-day comfort, while special seams help prevent irritation during this sensitive time. This is one of the key pregnancy bras for expecting and nursing mothers.

$52.36 - $114.00

in 9 offers

The lowest price for Hotmilk Show Off Wirefree Nursing Bra Ivory 18FF right now is $52.36 at PoinsettiaStyle, compared across 9 retailers.

The all-time low was $52.36 on 12 May 2026. That's the lowest price we've ever tracked — a great time to buy.

Prices last updated 12 May 2026.

Size:

10B
10C
10D
10DD
10E
10F
10FF
10G
10GG
10H
12B
12C
12D
12DD
12E
12F
12FF
12G
12GG
12H
14B
14C
14D
34GG
14DD
14E
14F
14FF
14G
14GG
14H
16B
16C
16D
16DD
16E
16F
16FF
16G
16GG
16H
18C
18D
18DD
18E
18F
18G
18GG
18H
20C
20D
20DD
20E
20F
20FF
20G
20GG
20H
32FF
36GG
42GG