The Johnnie Walker whisky brand has a rich history of over 200 years. Founded by John Walker in Kilmarnock, Scotland, in 1820, the distillery began as a small grocery store selling whisky. Over time, John and his son Alexander improved the process of blending whiskies from different regions of Scotland to create unique and consistent flavours. The brand quickly grew, gaining recognition for its quality and innovation in whisky production. In 1867, the iconic Johnnie Walker labels with the famous "Striding Man" was introduced, becoming a globally recognized symbol associated with qualities of quality and sophistication. Over the years, Johnnie Walker has been a pioneer in product innovation, including the introduction of label colours to differentiate between different whisky styles. The brand was also among the first to export Scotch whisky to other countries, becoming easily recognized worldwide. Today, Johnnie Walker is one of the most well-known and respected whisky brands, with a variety of award-winning blends that continue to be appreciated by whisky enthusiasts around the world. The brand's history is a tale of passion, skill, and dedication to quality that endures to this day.
The Johnnie Walker whisky brand has a rich history of over 200 years. Founded by John Walker in Kilmarnock, Scotland, in 1820, the distillery began as a small grocery store selling whisky. Over time, John and his son Alexander improved the process of blending whiskies from different regions of Scotland to create unique and consistent flavours. The brand quickly grew, gaining recognition for its quality and innovation in whisky production. In 1867, the iconic Johnnie Walker labels with the famous "Striding Man" was introduced, becoming a globally recognized symbol associated with qualities of quality and sophistication. Over the years, Johnnie Walker has been a pioneer in product innovation, including the introduction of label colours to differentiate between different whisky styles. The brand was also among the first to export Scotch whisky to other countries, becoming easily recognized worldwide. Today, Johnnie Walker is one of the most well-known and respected whisky brands, with a variety of award-winning blends that continue to be appreciated by whisky enthusiasts around the world. The brand's history is a tale of passion, skill, and dedication to quality that endures to this day.
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The lowest price for Johnnie Walker Blue Label Scotch Whisky 700ml right now is $239.95 at Dan Murphy's.
The all-time low was $229.99 on 7 June 2026 — today's price is 4% above the lowest ever. This is at or near its all-time low — a good time to buy.
Prices last updated 22 July 2026.
Johnnie Walker Blue Label Scotch Whisky 700ml
The Johnnie Walker whisky brand has a rich history of over 200 years. Founded by John Walker in Kilmarnock, Scotland, in 1820, the distillery began as a small grocery store selling whisky. Over time, John and his son Alexander improved the process of blending whiskies from different regions of Scotland to create unique and consistent flavours. The brand quickly grew, gaining recognition for its quality and innovation in whisky production. In 1867, the iconic Johnnie Walker labels with the famous "Striding Man" was introduced, becoming a globally recognized symbol associated with qualities of quality and sophistication. Over the years, Johnnie Walker has been a pioneer in product innovation, including the introduction of label colours to differentiate between different whisky styles. The brand was also among the first to export Scotch whisky to other countries, becoming easily recognized worldwide. Today, Johnnie Walker is one of the most well-known and respected whisky brands, with a variety of award-winning blends that continue to be appreciated by whisky enthusiasts around the world. The brand's history is a tale of passion, skill, and dedication to quality that endures to this day.
The Johnnie Walker whisky brand has a rich history of over 200 years. Founded by John Walker in Kilmarnock, Scotland, in 1820, the distillery began as a small grocery store selling whisky. Over time, John and his son Alexander improved the process of blending whiskies from different regions of Scotland to create unique and consistent flavours. The brand quickly grew, gaining recognition for its quality and innovation in whisky production. In 1867, the iconic Johnnie Walker labels with the famous "Striding Man" was introduced, becoming a globally recognized symbol associated with qualities of quality and sophistication. Over the years, Johnnie Walker has been a pioneer in product innovation, including the introduction of label colours to differentiate between different whisky styles. The brand was also among the first to export Scotch whisky to other countries, becoming easily recognized worldwide. Today, Johnnie Walker is one of the most well-known and respected whisky brands, with a variety of award-winning blends that continue to be appreciated by whisky enthusiasts around the world. The brand's history is a tale of passion, skill, and dedication to quality that endures to this day.
Last updated at 22/07/2026 07:42:46
Blue Label Blended Scotch Whisky 700mL
90-day returns
originally posted on totalwine.com
A lot of older reviews say the blend has changed, which I get what they don’t like about the new blend, their saying it feels like an entry level scotch with how mellow it is. I find the flavor to be very supple, and a blend of 27 whiskeys giving it a wide variety of flavor where I can’t taste one rising above the rest like the Smokey flavor of black label does, however it’s so much smoother than black label, which is my favorite scotch. I bought a 200 ml bottle, tastes great, so I bought a 750. The box it comes in is so ugly and I’m going to prank my dad on his birthday by putting his present inside. The blue bottle itself looks kind of weird, even though brown and blue are opposite on the color wheel and therefore it should be the most visually appealing bottle, ... MoreA lot of older reviews say the blend has changed, which I get what they don’t like about the new blend, their saying it feels like an entry level scotch with how mellow it is. I find the flavor to be very supple, and a blend of 27 whiskeys giving it a wide variety of flavor where I can’t taste one rising above the rest like the Smokey flavor of black label does, however it’s so much smoother than black label, which is my favorite scotch. I bought a 200 ml bottle, tastes great, so I bought a 750. The box it comes in is so ugly and I’m going to prank my dad on his birthday by putting his present inside. The blue bottle itself looks kind of weird, even though brown and blue are opposite on the color wheel and therefore it should be the most visually appealing bottle, it reminds me of a toilet bowl of diarrhea with some toilet bowl cleaner in there. I ironically like to drink this stuff out of a blue glass to stay on theme. It’s true that it’s artificially expensive by becoming intentionally rare, I don’t think 1/10K casks stand out so much that it’s the only one worthy of being in the blue blend. With the one in 10K worthiness rating, it’s obvious they wanted to make a cheaper replica of sorts that’s more accessible to the general population in blends like Gold and Green. A lot of people who drink gold and green have also tried blue, many say they’re on par with eachother and it likely comes down to the 1/10K cask artificial rarity vs all the other casks that were equally as delicious but didn’t make the narrow cut, probably got turned into gold and Green. I love black and it tastes like a totally different product, I love both of these, but the research tells me, I’d you like this blue label, Green and Gold are worthy maidens who won’t slurp the money out your wallet
originally posted on thebourboncentral.com
This was a first time buy from Bourbon Central. I wanted something special for my 20th anniversary. Such a trusted website and excellent customer service. They shipped me my bottle with an expedited process as I was flying out. They also etched on the bottle as per my requirements. Definitely happy with the purchase and totally recommend Bourbon Central for all your spirited needs!
originally posted on totalwine.com
NOSE: Pear, flowers and some malt.MOUTH: Velvety, butterscotch-like, buttery, and tastes like glory, with the memory of flowers and a bouquet of pepper and very light mint that precedes, sip after sip, all the vanilla that is released exponentially.FINAL: Moderate spiciness and medium-long persistence.SUMMARY: Exquisite texture and flavor. Very well balanced, stable and smooth. For very special meetings and for individual consumption.
| Country Of Origin | United Kingdom |
| Pack Size | 1 Litre |
| Flavour | Liquorish |
| Alcohol By Volume | 40% |
| Liquor Colour | Brown |
Blue Label Blended Scotch Whisky 700mL
90-day returns
A lot of older reviews say the blend has changed, which I get what they don’t like about the new blend, their saying it feels like an entry level scotch with how mellow it is. I find the flavor to be very supple, and a blend of 27 whiskeys giving it a wide variety of flavor where I can’t taste one rising above the rest like the Smokey flavor of black label does, however it’s so much smoother than black label, which is my favorite scotch. I bought a 200 ml bottle, tastes great, so I bought a 750. The box it comes in is so ugly and I’m going to prank my dad on his birthday by putting his present inside. The blue bottle itself looks kind of weird, even though brown and blue are opposite on the color wheel and therefore it should be the most visually appealing bottle, ... MoreA lot of older reviews say the blend has changed, which I get what they don’t like about the new blend, their saying it feels like an entry level scotch with how mellow it is. I find the flavor to be very supple, and a blend of 27 whiskeys giving it a wide variety of flavor where I can’t taste one rising above the rest like the Smokey flavor of black label does, however it’s so much smoother than black label, which is my favorite scotch. I bought a 200 ml bottle, tastes great, so I bought a 750. The box it comes in is so ugly and I’m going to prank my dad on his birthday by putting his present inside. The blue bottle itself looks kind of weird, even though brown and blue are opposite on the color wheel and therefore it should be the most visually appealing bottle, it reminds me of a toilet bowl of diarrhea with some toilet bowl cleaner in there. I ironically like to drink this stuff out of a blue glass to stay on theme. It’s true that it’s artificially expensive by becoming intentionally rare, I don’t think 1/10K casks stand out so much that it’s the only one worthy of being in the blue blend. With the one in 10K worthiness rating, it’s obvious they wanted to make a cheaper replica of sorts that’s more accessible to the general population in blends like Gold and Green. A lot of people who drink gold and green have also tried blue, many say they’re on par with eachother and it likely comes down to the 1/10K cask artificial rarity vs all the other casks that were equally as delicious but didn’t make the narrow cut, probably got turned into gold and Green. I love black and it tastes like a totally different product, I love both of these, but the research tells me, I’d you like this blue label, Green and Gold are worthy maidens who won’t slurp the money out your wallet
This was a first time buy from Bourbon Central. I wanted something special for my 20th anniversary. Such a trusted website and excellent customer service. They shipped me my bottle with an expedited process as I was flying out. They also etched on the bottle as per my requirements. Definitely happy with the purchase and totally recommend Bourbon Central for all your spirited needs!
NOSE: Pear, flowers and some malt.MOUTH: Velvety, butterscotch-like, buttery, and tastes like glory, with the memory of flowers and a bouquet of pepper and very light mint that precedes, sip after sip, all the vanilla that is released exponentially.FINAL: Moderate spiciness and medium-long persistence.SUMMARY: Exquisite texture and flavor. Very well balanced, stable and smooth. For very special meetings and for individual consumption.
As many other reviews mention, this is about as smooth and drinkable a whisky as one can find. However, praising a whisky for "smooth and drinkable" is like praising a steak merely for being "tender." Okay, fine, it's drinkable and smooth, but why else would I want it? As it turns out, there's not much more reason to want Johnnie Walker Blue, other than (perhaps) cachet. It tastes and feel like it's been blended primarily for drinkability, rather than interest--intentionally unoffensive. Unfortunately, the cost of offending no one is settling for an experience that thrills very few. In the end, it's an extravagant treat for the casual drinker. No matter how smooth or "drinkable" this whisky might be, in the end you are buying a label more than a whisky.One ... MoreAs many other reviews mention, this is about as smooth and drinkable a whisky as one can find. However, praising a whisky for "smooth and drinkable" is like praising a steak merely for being "tender." Okay, fine, it's drinkable and smooth, but why else would I want it? As it turns out, there's not much more reason to want Johnnie Walker Blue, other than (perhaps) cachet. It tastes and feel like it's been blended primarily for drinkability, rather than interest--intentionally unoffensive. Unfortunately, the cost of offending no one is settling for an experience that thrills very few. In the end, it's an extravagant treat for the casual drinker. No matter how smooth or "drinkable" this whisky might be, in the end you are buying a label more than a whisky.One -almost- could call it "entry level," if it weren't a $200+ bottle. Of course, it's a good deal better than an "entry level" whisky. In fact, Johnnie Walker Blue does taste quite good. However, it's a perfect example of how price and quality don't always go hand in hand. It's a very good blend, but there are many, many Scotch whiskys (blends and single malts) that I prefer (some strongly) but at half or even a quarter of the price (not the least of which is Johnnie Walker Green). There just isn't much to savor.So, it's certainly worth a try. Go in on a bottle with a few buddies or pony up for a shot at a bar. It's an extravagant gesture, or a "wow factor" gift, but keep the recipient in mind (the recipient may very well prefer something much less expensive).
Not bad, not great. Drinkable in a pinch with decent enough flavor, smooth. But not close to being worth the price in my opinion. You're paying a lot for the name and fancy packaging. If you are a Blue Label fan, but have not tried Black, or Double-Black - do yourself a favor and try those as a value reference. If you've never tried it, but you're dead set on buying Blue Label, I might recommend trying a small bottle first. Each to their own, if you like it you like it, and there's nothing wrong with that, but my bottle is languishing in the cabinet, still mostly full, because it has failed to impress.
While its not bad. 280$ for a 40% abv is just marketing. It’s watered down if this was 100 proof plus it’d be worth about 100$ if u ask me. For 300$ get u 2-3 high quality scotches or Japanese whiskeys. Age is not better just different. Price is exclusivity not quality. As I learned the hard way with this bottle. A Recommendation i have over this is nikka from the barrel it’s much more complex,less watery,and 90$ for a bottle. If you like jw blue you’ll love nikka from the barrel.
My family and I do tastings whenever we have family gatherings, comparing the subtle features of different distilleries from different regions has become a serious passion over the years. My father recently bought me a bottle of Johnnie Walker Blue as a gift for a big promotion at work and I’m only partially joking when I say that it ruined all other Scotches for me.This spirit is so complex and smooth that my 14, 15, and 18 year single malts and blends get shelved when this bottle is out because it makes them taste relatively simple and cheap. Blue Label has now found a permanent home in my cabinet, but because of the price tag it only graces our pallets on special occasions…This scotch is very well balanced with notes of vanilla, caramel, light hints of pepper ... MoreMy family and I do tastings whenever we have family gatherings, comparing the subtle features of different distilleries from different regions has become a serious passion over the years. My father recently bought me a bottle of Johnnie Walker Blue as a gift for a big promotion at work and I’m only partially joking when I say that it ruined all other Scotches for me.This spirit is so complex and smooth that my 14, 15, and 18 year single malts and blends get shelved when this bottle is out because it makes them taste relatively simple and cheap. Blue Label has now found a permanent home in my cabinet, but because of the price tag it only graces our pallets on special occasions…This scotch is very well balanced with notes of vanilla, caramel, light hints of pepper and peet. Food pairings are something I plan on exploring more in time, so far we have only tried a small selection of cheeses.The very fragrant Schlosskranz played up roasted caramel. Sharp white cheddar was rounded off bringing out a really rich creamy flavor from both cheese and scotch.
Spouse of a friend gave me my first taste of this just today. I didn't know anything about it, other than the fact that "Blue" label is supposed to be their top class, way above their (terrible) Red Label that is popular on airlines, and their Black label which I found just as underwhelming as the even more famous Jack Daniels BL. Well, before I got around to googling up the astounding $200/bottle price of this "Blue" label, I had already had 2-3 servings at the proud behest of my host, and I found myself distinctly unimpressed. Mind you, there was nothing BAD about it, nothing OBJECTIONABLE, but neither was there anything I'd ever want to write home about. Just a big bland, "so what???" kind of whiskey. Honest to gods, I'd happily take my $30 Bulleit, Knob Creek or ... MoreSpouse of a friend gave me my first taste of this just today. I didn't know anything about it, other than the fact that "Blue" label is supposed to be their top class, way above their (terrible) Red Label that is popular on airlines, and their Black label which I found just as underwhelming as the even more famous Jack Daniels BL. Well, before I got around to googling up the astounding $200/bottle price of this "Blue" label, I had already had 2-3 servings at the proud behest of my host, and I found myself distinctly unimpressed. Mind you, there was nothing BAD about it, nothing OBJECTIONABLE, but neither was there anything I'd ever want to write home about. Just a big bland, "so what???" kind of whiskey. Honest to gods, I'd happily take my $30 Bulleit, Knob Creek or Redemption Rye over this stuff ANY day.
Johnnie Walker Blue is worth the price which is surprising. Many hard core scotch drinkers like to hate on it because of the price and because it is SO SMOOTH. If you are looking for a high quality scotch that you could serve all of your guests and not have it wasted on unfinished glasses, this is a great choice. Those that like drinking scotch regularly will appreciate the depth of subtle flavors and the ultra smooth finish and the five star aftertaste. Your guests that rarely drink scotch, or any liquor served neat will likely enjoy the smooth deep flavors without feeling like it is a punch in the face.
I occasionally buy this bottle because I like to have an "alternative" mild smoky scotch in my collection that is perfect when I want to drink something with a good balance, "conversational" without missing quality and complexity. I have to say that I always had a good experience considering what I was expecting, thanks to the equilibrium between the smokiness, fruitiness, and creaminess that this spirit was delivering. I was appreciating the complex and dynamic changes from tropical fruity notes at the beginning, progressively going toward more darker tones at mid palate. Even if the experience was ending with a short finish, the spirit was always leaving with the desire to drink more from the bottle, witch was a winner point. On the other hands, I feel this new ... MoreI occasionally buy this bottle because I like to have an "alternative" mild smoky scotch in my collection that is perfect when I want to drink something with a good balance, "conversational" without missing quality and complexity. I have to say that I always had a good experience considering what I was expecting, thanks to the equilibrium between the smokiness, fruitiness, and creaminess that this spirit was delivering. I was appreciating the complex and dynamic changes from tropical fruity notes at the beginning, progressively going toward more darker tones at mid palate. Even if the experience was ending with a short finish, the spirit was always leaving with the desire to drink more from the bottle, witch was a winner point. On the other hands, I feel this new bottle ( remarkably increased in price), delivers a very different experience toward a cheaper and unsophisticated direction. The aroma at the nose it is still wonderful and it is probably the only positive side of it, and even if bottled at 40% abv it taste bolder and heavier than the previous bottles I owned, but again not in a positive way as I will explain. This new bottling of JW blue tastes remarkably oily and mono-dimensional, missing the dynamic changes I remember from the beginning to the end, living you with an overall "cheap and flat/boring" taste starting in a way and not developing. it doesn't taste bad, but it is really boring. It almost looks like they added too much grain whisky (inexpensive ) maybe to create more creaminess and to save money, completely overriding the magic rollercoaster experience of dynamic complexity provided by the old blends used that I remember . The overall result it still remains pleasant, but it doesn't keep your interest alive enough to ask for more, and especially doesn't justify this price point. For me it is absolutely a no. I would rather buy for half of the price a great single malt blend like Mackinlay's rare old or stick to the way cheaper Johnnie walker green for about 1/4 of the price, with a splash of water in the glass to open up the flavor and smoothen up the experience.
| Country Of Origin | United Kingdom |
| Pack Size | 1 Litre |
| Flavour | Liquorish |
| Alcohol By Volume | 40% |
| Liquor Colour | Brown |
