To celebrate the 30th anniversary of the Air Jordan IV, the icon returns in an OG colorway first released in 1989. The timeless silhouette is crafted to the specs of the 1989 release with “NIKE AIR” branding on the heel, outsole and sockliner. OG packaging and hangtags nod the original for a retro finish.
To celebrate the 30th anniversary of the Air Jordan IV, the icon returns in an OG colorway first released in 1989. The timeless silhouette is crafted to the specs of the 1989 release with “NIKE AIR” branding on the heel, outsole and sockliner. OG packaging and hangtags nod the original for a retro finish.
in 2 offers
The lowest price for Jordan 4 Retro What The right now is $836.17 at GOAT, compared across 2 retailers.
The all-time low was $211.46 on 12 June 2025 — today's price is 295% above the lowest ever. It has been notably cheaper before — worth setting a price alert.
Prices last updated 12 May 2026.
Jordan 4 Retro What The
To celebrate the 30th anniversary of the Air Jordan IV, the icon returns in an OG colorway first released in 1989. The timeless silhouette is crafted to the specs of the 1989 release with “NIKE AIR” branding on the heel, outsole and sockliner. OG packaging and hangtags nod the original for a retro finish.
To celebrate the 30th anniversary of the Air Jordan IV, the icon returns in an OG colorway first released in 1989. The timeless silhouette is crafted to the specs of the 1989 release with “NIKE AIR” branding on the heel, outsole and sockliner. OG packaging and hangtags nod the original for a retro finish.
Last updated at 12/05/2026 09:48:38
Air Jordan 4 Retro SE 'What The 4' | White | Men's Size 14
Delivery between 14–21 May $25
Jordan 4 Retro What The, UK 13
Delivery between 16–20 May $14.99
originally posted on store.nike.com
I scrolled right by this shoe online, but saw it in the store and loved it. Slapped them puppies on...swag game on ten. Cats will sleep on this shoe because it's not really photogenic, but in person it's straight fire. Quality materials. Comfortable fit. Highly recommend.
originally posted on store.nike.com
The FIBA colorway is amazing. I love the international patterns that they put into the sneaker. and the Goldish jumpman in the back is sick! Plus it comes with two other pairs of laces. I'm very surprised that it wasn't as big of a release as other Jordan 4s. But I love it!
originally posted on ebay.com
Item as described. Even included some extra crease guards which wasnt expected. Nice touch!
| Upper Material | Leather, Textile, Synthetic |
| Outsole Material | Rubber |
| Closure Type | Lace-up |
| Color | White |
| Midsole Material | Polyurethane |
Air Jordan 4 Retro SE 'What The 4' | White | Men's Size 14
Delivery between 14–21 May $25
Jordan 4 Retro What The, UK 13
Delivery between 16–20 May $14.99
I scrolled right by this shoe online, but saw it in the store and loved it. Slapped them puppies on...swag game on ten. Cats will sleep on this shoe because it's not really photogenic, but in person it's straight fire. Quality materials. Comfortable fit. Highly recommend.
The FIBA colorway is amazing. I love the international patterns that they put into the sneaker. and the Goldish jumpman in the back is sick! Plus it comes with two other pairs of laces. I'm very surprised that it wasn't as big of a release as other Jordan 4s. But I love it!
Item as described. Even included some extra crease guards which wasnt expected. Nice touch!
This is my first pair of 4's, I usually wear 1's. Nevertheless, I was pleasantly surprised with these. I was drawn to the design which lead to purchase these in the first place however, I was curious if they would as comfortable as 1's. Well, they are just as comfortable; maybe even a little more. I'm satisfied with my purchase.
My first pair of Jordans so I'm a little late to the game. I absolutely love these shoes. The colorway is interesting and I get a lot of compliments about them. The leather is super nice and I love the looks. I definitely recommend.
These sneakers were purchased for my 14 year old son. On Christmas, when he opened the box he was in love. I thought his excitement could get no more heightened until how he reacted when he slid his foot in for the first time. He then made everyone in the house slide their foot in to experience how soft and comfortable the inside of the shoe is. He’s worn it a few times and he gets compliments each time. Love the color scheme and that they can be wiped down easily. Overall, a great shoe. Shipping was fast and free and NIKE sent a myriad of updates, so I always knew the status of the shoes. I would highly recommend the shoes and shopping with NIKE to achieve an overall great shopping experience.
Execution, shape & materials are spot on with this WT4 Jordan. I truly hope moving forward they implement the toe box shape to all future retro 4’s. The leather is so soft and supple tothe touch. Also, the little details they included on the white lace tip aglets; the original color/product style codes for the four shoes used were a nice touch to paying homage. What made this shoe even more dope is the Nike Air branding on the back tabs & sole. Last but not least the fact I was able to purchase this shoe with ease was my favorite part. Good job Jordan Brand!
i recently lost close to a 100 lbs and went from a size 11 shoe to a 10. i ordered a size 10 of these jordan 4 retro se lasers since my size 11 got too big after the weight loss. surprisingly these size 10 fit almost as big as the size 11. i also have size 10 jordan 4 bred's which fit perfectly. this by no means gives hibbets a bad review but nike. their sizing should be the same across all jordan 4's. but i guess i'll have to live with the quality control oversight as i still love the design of these 30th anniversaries.
I'm shocked that folks have been sleeping on these... just like they did with the cool grays. This pair of J4's look amazing with a well put together outfit. I wore them to the office on casual Friday with nice jeans and a navy polo shirt that came close to the obsidian color of the shoe. The outfit, and mainly these shoes, melted peoples faces. My coworkers started calling me boss, instantly.
| Upper Material | Leather, Textile, Synthetic |
| Outsole Material | Rubber |
| Closure Type | Lace-up |
| Color | White |
| Midsole Material | Polyurethane |
