LickiMats were invented by an Australian company to help improve the health and mental well-being of cats and dogs. More than 2 million LickiMats have been sold worldwide. LickiMats stimulate the tongue to increase saliva that in turn leads to healthier teeth and gums. Tongue scraping also minimises undigested food particles and odor-causing bacteria. By engaging pets over a long period of time while delivering only small portions of their favourite treat, they promote calm behaviour while your pet is home alone, or during stressful times. LickiMats are made from human grade rubber (TPR). They contain no silicone, or toxic substances. They are microwave proof, dishwasher safe and freezer friendly. LickiMat Casper is fish shaped and 22cm x 16cm. The LickiMat provides a more natural approach for your a cat to eat and eliminates whisker stress which is caused by the whiskers touching the side of a bowl. Your cat can feed in a natural crouching position with a full view of their surrounds, helping to reduce stress and anxiety. The pockets in the Lickimat surface are designed to promote licking action to extract food and to slow down eating.