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Sony BRAVIA 8 4K HDR OLED TV 77 inch
Sony BRAVIA 8 4K HDR OLED TV 77 inch
Sony BRAVIA 8 4K HDR OLED TV 77 inch
Sony BRAVIA 8 4K HDR OLED TV 77 inch
Sony BRAVIA 8 4K HDR OLED TV 77 inch
Sony BRAVIA 8 4K HDR OLED TV 77 inch
Sony BRAVIA 8 4K HDR OLED TV 77 inch
Sony BRAVIA 8 4K HDR OLED TV 77 inch
Sony BRAVIA 8 4K HDR OLED TV 77 inch
Sony BRAVIA 8 4K HDR OLED TV 77 inch
Sony BRAVIA 8 4K HDR OLED TV 77 inch
Sony BRAVIA 8 4K HDR OLED TV 77 inch
Sony BRAVIA 8 4K HDR OLED TV 77 inch
Sony BRAVIA 8 4K HDR OLED TV 77 inch
Sony BRAVIA 8 4K HDR OLED TV 77 inch
Sony BRAVIA 8 4K HDR OLED TV 77 inch

Sony BRAVIA 8 4K HDR OLED TV 77 inch

$5,011.00

(3,344 reviews)

The sleek design and cinematic audio and visuals make BRAVIA 8 the perfect centerpiece for your living space. Pure OLED black and vibrant color brings out vibrant textures and astonishing realism in everything you watch. The screen is the speaker, delivering a totally unique and immersive theater-like sound that keeps you on the edge of your seat.

The sleek design and cinematic audio and visuals make BRAVIA 8 the perfect centerpiece for your living space. Pure OLED black and vibrant color brings out vibrant textures and astonishing realism in everything you watch. The screen is the speaker, delivering a totally unique and immersive theater-like sound that keeps you on the edge of your seat.

Sony BRAVIA 8 4K HDR OLED TV 77 inch

(3,344 reviews)

The sleek design and cinematic audio and visuals make BRAVIA 8 the perfect centerpiece for your living space. Pure OLED black and vibrant color brings out vibrant textures and astonishing realism in everything you watch. The screen is the speaker, delivering a totally unique and immersive theater-like sound that keeps you on the edge of your seat.

The sleek design and cinematic audio and visuals make BRAVIA 8 the perfect centerpiece for your living space. Pure OLED black and vibrant color brings out vibrant textures and astonishing realism in everything you watch. The screen is the speaker, delivering a totally unique and immersive theater-like sound that keeps you on the edge of your seat.

$5,011.00 - $14,629.60

in 13 offers

The lowest price for Sony BRAVIA 8 4K HDR OLED TV 77 inch right now is $5,011.00 at Ubuy Australia, compared across 5 retailers.

The all-time low was $825.97 on 14 Sept 2026 — today's price is 507% above the lowest ever. It has been notably cheaper before — worth setting a price alert.

Prices last updated 6 Nov 2026.

Size:

55 inch
55"
65 inch
77 inch
77"

Price comparison

Price data powered by pricesAPI.io

Last updated at 06/11/2026 16:00:27

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.
https://www.google.com/s2/favicons?domain=u-buy.com.au&sz=64Ubuy Australia

$5,011.00

Sony 77 Inch OLED 4K Ultra HD TV BRAVIA 8 Smart Google TV with Dolby Vision HDR and Exclusive Features for PlayStation 5 (K-77XR80), 2024 Model

Delivery between 11–15 Nov $41

https://www.google.com/s2/favicons?domain=audioinfluence.com.au&sz=64Audio Influence

$5,999.00

SONY BRAVIA 8 77" XR OLED 4K GOOGLE TV

Free delivery

https://www.google.com/s2/favicons?domain=sightandsoundgalleria.com.au&sz=64Sight and Sound Galleria

$5,999.00

Sony 77" BRAVIA 8 4K HDR OLED Google TV

Free delivery between Mon – Wed

https://www.google.com/s2/favicons?domain=desertcart.ae&sz=64Desertcart.ae

$6,112.25

77 Inch Bravia 8 Oled 4 K Hdr Smart Google Tv (K 77 Xr80)

Free delivery between 17–20 Nov

https://www.google.com/s2/favicons?domain=desertcart.com.au&sz=64desertcart.com.au

$8,330.30

BRAVIA 8 OLED, K77XR80, 77 Inch 4K HDR Google Smart TV, Gaming Features for PlayStation 5 and IMAX Enhanced, Dolby Vision Atmos, Chromecast, Apple Air

Delivery between 13–16 Nov $29

Price history

Price history

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.

Specification

General
Product TypeOLED TV - Smart TV
Diagonal Class77"
Diagonal Size76.7"
Model Year2024

Price comparison

Updated 2 days ago
Please note: price history and price alerts are not available for some stores, including Amazon.com.au.
https://www.google.com/s2/favicons?domain=u-buy.com.au&sz=64
Ubuy Australia

$5,011.00

Sony 77 Inch OLED 4K Ultra HD TV BRAVIA 8 Smart Google TV with Dolby Vision HDR and Exclusive Features for PlayStation 5 (K-77XR80), 2024 Model

Delivery between 11–15 Nov $41

https://www.google.com/s2/favicons?domain=audioinfluence.com.au&sz=64
Audio Influence

$5,999.00

SONY BRAVIA 8 77" XR OLED 4K GOOGLE TV

Free delivery

https://www.google.com/s2/favicons?domain=sightandsoundgalleria.com.au&sz=64
Sight and Sound Galleria

$5,999.00

Out of stock

Sony 77" BRAVIA 8 4K HDR OLED Google TV

Free delivery between Mon – Wed

https://www.google.com/s2/favicons?domain=desertcart.ae&sz=64
Desertcart.ae

$6,112.25

77 Inch Bravia 8 Oled 4 K Hdr Smart Google Tv (K 77 Xr80)

Free delivery between 17–20 Nov

https://www.google.com/s2/favicons?domain=desertcart.com.au&sz=64
desertcart.com.au

$8,330.30

BRAVIA 8 OLED, K77XR80, 77 Inch 4K HDR Google Smart TV, Gaming Features for PlayStation 5 and IMAX Enhanced, Dolby Vision Atmos, Chromecast, Apple Air

Delivery between 13–16 Nov $29

Price history

Price history

Please note: price history and price alerts are not available for some stores, including Amazon.com.au.

Specification

General
Product TypeOLED TV - Smart TV
Diagonal Class77"
Diagonal Size76.7"
Model Year2024

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