Sony's FWD43X77L series Smart TV delivers exciting content in 4K HDR. Even 2K pictures are upscaled to near 4K quality with sharp details and billions of real-world colours, reproduced by the Sony 4K Processor X1 . Clear, natural sound brings movies and music to life for a thrilling experience.
Sony's FWD43X77L series Smart TV delivers exciting content in 4K HDR. Even 2K pictures are upscaled to near 4K quality with sharp details and billions of real-world colours, reproduced by the Sony 4K Processor X1 . Clear, natural sound brings movies and music to life for a thrilling experience.
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The lowest price for Sony FWD43X77L Bravia 43" X77L LED 4K TV with Googletv right now is $867.00 at gmmultimedia.com.au.
The all-time low was $856.99 on 9 Oct 2025 — today's price is 1% above the lowest ever. This is at or near its all-time low — a good time to buy.
Prices last updated 13 May 2026.
Sony FWD43X77L Bravia 43" X77L LED 4K TV with Googletv
Sony's FWD43X77L series Smart TV delivers exciting content in 4K HDR. Even 2K pictures are upscaled to near 4K quality with sharp details and billions of real-world colours, reproduced by the Sony 4K Processor X1 . Clear, natural sound brings movies and music to life for a thrilling experience.
Sony's FWD43X77L series Smart TV delivers exciting content in 4K HDR. Even 2K pictures are upscaled to near 4K quality with sharp details and billions of real-world colours, reproduced by the Sony 4K Processor X1 . Clear, natural sound brings movies and music to life for a thrilling experience.
Last updated at 13/05/2026 08:26:47
SONY FWD43X77L BRAVIA 43" X77L LED 4K TV with GoogleTV
Free delivery between 18–26 May
originally posted on bestbuy.ca
Purchased the KD75X85K last year and a black blotch/shadow showed up a few months in. There are now 3 in random spots. They troubleshooted over the phone and asked me to submit pictures to them of the spots. Their "engineering team" determined a "foreign substance" called dust caused this. This is 1 of 6 tvs in my home and I have not had any issues. My mind is blown with this situation and the lack of support and dismissive actions. "DUST" does not cause these blotches. Extremely dissattisfied and after being a loyal Sony TV customer I will never buy another product from them again. They actually offered a discount on a new tv...which would also be at risk of "dust". I worked at Radioshack/theSource and Futureshop in management and the level of dismissive customer ... MorePurchased the KD75X85K last year and a black blotch/shadow showed up a few months in. There are now 3 in random spots. They troubleshooted over the phone and asked me to submit pictures to them of the spots. Their "engineering team" determined a "foreign substance" called dust caused this. This is 1 of 6 tvs in my home and I have not had any issues. My mind is blown with this situation and the lack of support and dismissive actions. "DUST" does not cause these blotches. Extremely dissattisfied and after being a loyal Sony TV customer I will never buy another product from them again. They actually offered a discount on a new tv...which would also be at risk of "dust". I worked at Radioshack/theSource and Futureshop in management and the level of dismissive customer service I received and the lack of accountability for a malfunctioning product is mind blowing. $2000 wasted. I strongly recommend looking for a different brand when shopping
originally posted on sony.com.au
My old Samsung TV died on me over the Christmas/New Years holiday period, and I only ever considered purchasing two brands: Sony or Samsung. When I came across the X77L 55" - it was at a great price, cheaper than from any of the other retailers such as JB HiFi and Harvey Norman and Sony was very clear on stock being available and the delivery date if purchased. Sony stuck to their word and got it to me within 4 days of purchasing the order which was in fact earlier than the estimated Delivery Date. Since then, the TV has been nothing but fantastic, has all the apps I need or if I needed a particular app then I could easily find it and download it. Plenty of space still available to install more apps, which my old Samsung couldn't do. Integration with Google, ... MoreMy old Samsung TV died on me over the Christmas/New Years holiday period, and I only ever considered purchasing two brands: Sony or Samsung. When I came across the X77L 55" - it was at a great price, cheaper than from any of the other retailers such as JB HiFi and Harvey Norman and Sony was very clear on stock being available and the delivery date if purchased. Sony stuck to their word and got it to me within 4 days of purchasing the order which was in fact earlier than the estimated Delivery Date. Since then, the TV has been nothing but fantastic, has all the apps I need or if I needed a particular app then I could easily find it and download it. Plenty of space still available to install more apps, which my old Samsung couldn't do. Integration with Google, fantastic, my YouTube subscriptions/likes all easily available, going to the different apps which load quite fast and the content quality. The screen is unbelievable, I've got great picture, more realistic picture and the sound quality is great for TV without a soundbar or home theatre system.Overall, one of the best purchases in the last 3 months for myself. Highly recommended!
originally posted on sony.com.au
Had the TV for nearly a month. for the price it punches above it's weight and is quite good. There are a few niggles though:* The TV guide caches about 10 channels at a time, and takes around 5 - 10 seconds to skip to the next one in the list.* The wifi connection when in DHCP needs to be reset pretty much every day. it just plain sucks. assigning a static IP in the router fixes this issue.* The sound on, screen off function is a great idea but it needs to have a config to disable it. Often when I turn off the TV it only turns the screen off, hearing random voices at 3am is not cool. Sometimes when I turn the TV back on too the screen off function is still active. annoying.* Not a freeview TV, so you have to go to the apps instead of using the green ... MoreHad the TV for nearly a month. for the price it punches above it's weight and is quite good. There are a few niggles though:* The TV guide caches about 10 channels at a time, and takes around 5 - 10 seconds to skip to the next one in the list.* The wifi connection when in DHCP needs to be reset pretty much every day. it just plain sucks. assigning a static IP in the router fixes this issue.* The sound on, screen off function is a great idea but it needs to have a config to disable it. Often when I turn off the TV it only turns the screen off, hearing random voices at 3am is not cool. Sometimes when I turn the TV back on too the screen off function is still active. annoying.* Not a freeview TV, so you have to go to the apps instead of using the green button.In all, the issues are nothing that can't be fixed in software. The plus side is the image is bright and sharp, apps are pretty quick to load and overall it's a good TV in the lower end of the scale. Compared to the Hisense it replaced it's astoundingly better in image quality, but the software bugs take the shine off a little.
SONY FWD43X77L BRAVIA 43" X77L LED 4K TV with GoogleTV
Free delivery between 18–26 May
Purchased the KD75X85K last year and a black blotch/shadow showed up a few months in. There are now 3 in random spots. They troubleshooted over the phone and asked me to submit pictures to them of the spots. Their "engineering team" determined a "foreign substance" called dust caused this. This is 1 of 6 tvs in my home and I have not had any issues. My mind is blown with this situation and the lack of support and dismissive actions. "DUST" does not cause these blotches. Extremely dissattisfied and after being a loyal Sony TV customer I will never buy another product from them again. They actually offered a discount on a new tv...which would also be at risk of "dust". I worked at Radioshack/theSource and Futureshop in management and the level of dismissive customer ... MorePurchased the KD75X85K last year and a black blotch/shadow showed up a few months in. There are now 3 in random spots. They troubleshooted over the phone and asked me to submit pictures to them of the spots. Their "engineering team" determined a "foreign substance" called dust caused this. This is 1 of 6 tvs in my home and I have not had any issues. My mind is blown with this situation and the lack of support and dismissive actions. "DUST" does not cause these blotches. Extremely dissattisfied and after being a loyal Sony TV customer I will never buy another product from them again. They actually offered a discount on a new tv...which would also be at risk of "dust". I worked at Radioshack/theSource and Futureshop in management and the level of dismissive customer service I received and the lack of accountability for a malfunctioning product is mind blowing. $2000 wasted. I strongly recommend looking for a different brand when shopping
My old Samsung TV died on me over the Christmas/New Years holiday period, and I only ever considered purchasing two brands: Sony or Samsung. When I came across the X77L 55" - it was at a great price, cheaper than from any of the other retailers such as JB HiFi and Harvey Norman and Sony was very clear on stock being available and the delivery date if purchased. Sony stuck to their word and got it to me within 4 days of purchasing the order which was in fact earlier than the estimated Delivery Date. Since then, the TV has been nothing but fantastic, has all the apps I need or if I needed a particular app then I could easily find it and download it. Plenty of space still available to install more apps, which my old Samsung couldn't do. Integration with Google, ... MoreMy old Samsung TV died on me over the Christmas/New Years holiday period, and I only ever considered purchasing two brands: Sony or Samsung. When I came across the X77L 55" - it was at a great price, cheaper than from any of the other retailers such as JB HiFi and Harvey Norman and Sony was very clear on stock being available and the delivery date if purchased. Sony stuck to their word and got it to me within 4 days of purchasing the order which was in fact earlier than the estimated Delivery Date. Since then, the TV has been nothing but fantastic, has all the apps I need or if I needed a particular app then I could easily find it and download it. Plenty of space still available to install more apps, which my old Samsung couldn't do. Integration with Google, fantastic, my YouTube subscriptions/likes all easily available, going to the different apps which load quite fast and the content quality. The screen is unbelievable, I've got great picture, more realistic picture and the sound quality is great for TV without a soundbar or home theatre system.Overall, one of the best purchases in the last 3 months for myself. Highly recommended!
Had the TV for nearly a month. for the price it punches above it's weight and is quite good. There are a few niggles though:* The TV guide caches about 10 channels at a time, and takes around 5 - 10 seconds to skip to the next one in the list.* The wifi connection when in DHCP needs to be reset pretty much every day. it just plain sucks. assigning a static IP in the router fixes this issue.* The sound on, screen off function is a great idea but it needs to have a config to disable it. Often when I turn off the TV it only turns the screen off, hearing random voices at 3am is not cool. Sometimes when I turn the TV back on too the screen off function is still active. annoying.* Not a freeview TV, so you have to go to the apps instead of using the green ... MoreHad the TV for nearly a month. for the price it punches above it's weight and is quite good. There are a few niggles though:* The TV guide caches about 10 channels at a time, and takes around 5 - 10 seconds to skip to the next one in the list.* The wifi connection when in DHCP needs to be reset pretty much every day. it just plain sucks. assigning a static IP in the router fixes this issue.* The sound on, screen off function is a great idea but it needs to have a config to disable it. Often when I turn off the TV it only turns the screen off, hearing random voices at 3am is not cool. Sometimes when I turn the TV back on too the screen off function is still active. annoying.* Not a freeview TV, so you have to go to the apps instead of using the green button.In all, the issues are nothing that can't be fixed in software. The plus side is the image is bright and sharp, apps are pretty quick to load and overall it's a good TV in the lower end of the scale. Compared to the Hisense it replaced it's astoundingly better in image quality, but the software bugs take the shine off a little.
Very happy with our Sony tv, love the android platform it's running on and therefore it was easy to set up and sync with my phone.Operating this tv is not so straight forward as our last Samsung tv. The remote control and the menu display is not as straightforward as Samsung .After switching from the PlayStation back to tv channels, you have to access the settings in top right corner, then choose input, yeah a bit annoying. HDR settings are not easy to access either and had to YouTube it to get to it. How hard is it to add a HDR option to the menu, Sony? Also flicking up and down through the channels could happen a bit faster too. It's a bit on the slow side, especially compared to Samsung's remote. Picture quality is excellent though and the feet are high ... MoreVery happy with our Sony tv, love the android platform it's running on and therefore it was easy to set up and sync with my phone.Operating this tv is not so straight forward as our last Samsung tv. The remote control and the menu display is not as straightforward as Samsung .After switching from the PlayStation back to tv channels, you have to access the settings in top right corner, then choose input, yeah a bit annoying. HDR settings are not easy to access either and had to YouTube it to get to it. How hard is it to add a HDR option to the menu, Sony? Also flicking up and down through the channels could happen a bit faster too. It's a bit on the slow side, especially compared to Samsung's remote. Picture quality is excellent though and the feet are high enough to fit a Sonos speaker comfortably under the tv. This tv has a fast response time to the remote and works very smooth to all input. All over, we a pretty happy with this tv, though and would definitely recommend to buy it.
I bought this TV considering its specs look wonderful and for the sale price it was available to buy on.I was very disappointed with overall quality of the TVBrightness is not that great, HDR content is too dark. Gaming is good though. On top, we have a massive light bleed at the bottom central pane and it really distracts to view anything in dark scenes, your eyes won't see anything else but wander to that spot.I used it for 2 weeks plus and I tried all sorts of calibration to see if I can achieve the best quality, however, I strongly feel this TV quality is what it is and I can't make it work better.I decided to return this product and I'm now waiting for refund process. I'm going to upgrade to Sony X85L now, expensive but it suits my needs betterI am ... MoreI bought this TV considering its specs look wonderful and for the sale price it was available to buy on.I was very disappointed with overall quality of the TVBrightness is not that great, HDR content is too dark. Gaming is good though. On top, we have a massive light bleed at the bottom central pane and it really distracts to view anything in dark scenes, your eyes won't see anything else but wander to that spot.I used it for 2 weeks plus and I tried all sorts of calibration to see if I can achieve the best quality, however, I strongly feel this TV quality is what it is and I can't make it work better.I decided to return this product and I'm now waiting for refund process. I'm going to upgrade to Sony X85L now, expensive but it suits my needs betterI am Sony product user for almost 30 years and I take pride in having quality Sony products (headphones, all playstations, home theatre systems, my previous Bravias)So I hope my review is not considered negative but to be looked at from someone who admires and loves the Sony products and expects the best out of them
This TV is great! Picture and sound quality are fantastic, it's easy to navigate the interface, and it's so much smoother than my old TCL!The downside was the Best Buy experience. I ordered this product Open Box in Excellent condition, which means it should come with all of the pieces. My TV was missing its remote. The first Best Buy agent I spoke to told me I had to transport my entire 43" TV to a physical Best Buy store, return it, and wait for a replacement in the mail. As a disabled woman who does not drive and whose nearest Best Buy is a 30+ minute drive away, this was not feasible. A few days later, I contacted Best Buy again with another set of solutions to propose: if they could either A) mail me a remote or B) give me a $20 gift card to cover the cost of ... MoreThis TV is great! Picture and sound quality are fantastic, it's easy to navigate the interface, and it's so much smoother than my old TCL!The downside was the Best Buy experience. I ordered this product Open Box in Excellent condition, which means it should come with all of the pieces. My TV was missing its remote. The first Best Buy agent I spoke to told me I had to transport my entire 43" TV to a physical Best Buy store, return it, and wait for a replacement in the mail. As a disabled woman who does not drive and whose nearest Best Buy is a 30+ minute drive away, this was not feasible. A few days later, I contacted Best Buy again with another set of solutions to propose: if they could either A) mail me a remote or B) give me a $20 gift card to cover the cost of me buying one, that would work for me. The new agent said that neither of those were possible but that if I could make it to a Best Buy store, I could get a replacement remote there without having to bring the TV. After mathing it out, I discovered it would be more expensive for me to go all the way to a Best Buy and back than for me to buy a replacement remote (Sony brand, and all) on Amazon. So I did that instead. I simply don't understand why the onus was on me when it was Best Buy's mistake when checking the open box item that caused the issue in the first place.
Bought in the Black Friday sale from JB hifi for $1500 including delivery. Very happy to get a 75” Sony for that price. Been using the TV now for over 2 months and am generally happy with it. It was very easy to set up, if you are on top of all your accounts like Google, etc you will have no issues you just log in and it’s there. Picture quality is good, though purely depends on the broadcast quality, anything broadcast in HD is fantastic, but not all channels are HD.The smart TV side of things is good, you can quickly get to the apps you want by saving them at the top of the menu.A couple of things that are negative, the digital TV guide is often slow to populate data and slow to scroll down a page, not sure if this is a Sony thing or just a digital TV thing as ... MoreBought in the Black Friday sale from JB hifi for $1500 including delivery. Very happy to get a 75” Sony for that price. Been using the TV now for over 2 months and am generally happy with it. It was very easy to set up, if you are on top of all your accounts like Google, etc you will have no issues you just log in and it’s there. Picture quality is good, though purely depends on the broadcast quality, anything broadcast in HD is fantastic, but not all channels are HD.The smart TV side of things is good, you can quickly get to the apps you want by saving them at the top of the menu.A couple of things that are negative, the digital TV guide is often slow to populate data and slow to scroll down a page, not sure if this is a Sony thing or just a digital TV thing as my last TV (also Sony) did the same.Also the amount of settings you can change if you wish to, this is maybe not a negative as I suppose it also says a bit about me not keeping up with technology, as the menus are mind boggling if you delve deeper, but you don’t have to, the TV is set up fine as it is for normal use.This is my second Sony TV, the first lasted 12 faultless years and is now still in use in the spare room, I hope this one gives me the same value.
I have the NVIDIA Shield TV, so I don't need the Android TV installed inside the TV. But I have to deal with it. By dealing with it, I mean - sometimes it does not start with the right HDMI input active. Not always, but regularly, enough to annoy you because you have to find its original remote and switch the input. And it happens not only with Shield; the same issue exists with PS5. You can make it less smart by refusing to log in to your Google account. In this case, you can still access the Netflix or other Streaming apps preinstalled on the TV. But it will try to show you ads on the Home screen.Then, System notification -- the TV will show them to you even if you use an external source. Imagine playing a video game, but the TV shows you it lost a WiFi ... MoreI have the NVIDIA Shield TV, so I don't need the Android TV installed inside the TV. But I have to deal with it. By dealing with it, I mean - sometimes it does not start with the right HDMI input active. Not always, but regularly, enough to annoy you because you have to find its original remote and switch the input. And it happens not only with Shield; the same issue exists with PS5. You can make it less smart by refusing to log in to your Google account. In this case, you can still access the Netflix or other Streaming apps preinstalled on the TV. But it will try to show you ads on the Home screen.Then, System notification -- the TV will show them to you even if you use an external source. Imagine playing a video game, but the TV shows you it lost a WiFi connection. Maybe you can put the TV Android OS in Do not Disturb mode, I dunno. I've just blocked the internet for it in my router and removed permissions to show notifications for some system apps.Sometimes, it starts like it was not in a Standby mode but was completely turned off, and in this case, you have to switch input manually again.TV supports HDMI CEC; It supports auto-switching to the Game mode for PS5 and returns to your other choice for input.The picture itself is good.HDR support does exist only for FullHD resolution (by PS5 report).Unfortunately, my return window is closed.
I've always been a fan of Sony TVs. The Bravia series in particular has always been really solid. Got my first one back in 2013, and Sony keeps putting out great TVs with excellent picture & color & performance. Works great for watching movies & playing console video games, and I'm actually using it right now as a monitor for my Mac computer. Pretty much flawless.My only issue is the fact that it's a Google TV. This isn't a Google vs. Apple issue (although I admittedly very much prefer the Apple platform over Google), but more of a functionality issue. There are aspects of the Google TV user experience that I've been pleasantly surprised with (I particularly like being able to create a kids' account with easily manageable restrictions), but navigating the ... MoreI've always been a fan of Sony TVs. The Bravia series in particular has always been really solid. Got my first one back in 2013, and Sony keeps putting out great TVs with excellent picture & color & performance. Works great for watching movies & playing console video games, and I'm actually using it right now as a monitor for my Mac computer. Pretty much flawless.My only issue is the fact that it's a Google TV. This isn't a Google vs. Apple issue (although I admittedly very much prefer the Apple platform over Google), but more of a functionality issue. There are aspects of the Google TV user experience that I've been pleasantly surprised with (I particularly like being able to create a kids' account with easily manageable restrictions), but navigating the interface still seems a bit convoluted, particularly when using a normal non-kids' account. I'd love to be able to customize on which tab the interface menu begins as their default is needlessly crammed with stuff."Check this out! Wouldn't it be awesome if you watched this? Don't forget about this one!" I get it, Google. Settle down a bit. If you're going to show me options, afford me the control to select which options I want.That said, I do believe the very-affordable price point comes as part of Google's partnership with Sony, so I'm grateful that it made this TV more affordable for the upgrade we wanted to do. I think Google could just do a better job with their user interface. They gush about the depths of customization they allow on their platforms & hardware that I'm surprised by how restrictive this interface is. Simplify!
PSA I got this as an open box during holiday sales. Product was as described and free of cosmetic and functional defects. I have a note on this at the end.Onto the review!I was stunned at the quality of picture and sound. I realized when you’re looking at TVs in store you can’t really assess the quality in sound and picture because of the ambient noise and harsh lighting. The sound quality is what stands out the most. The only issue is that I notice sudden increases in sound more and none of the adjustments in settings seen to make a difference. HOWEVER it has a Bluetooth feature that I can hook up to my AirPods Pro when I don’t want to disturb anyone. The picture quality is so good that I’m becoming a glare snob. It actually motivated me to finally put up those ... MorePSA I got this as an open box during holiday sales. Product was as described and free of cosmetic and functional defects. I have a note on this at the end.Onto the review!I was stunned at the quality of picture and sound. I realized when you’re looking at TVs in store you can’t really assess the quality in sound and picture because of the ambient noise and harsh lighting. The sound quality is what stands out the most. The only issue is that I notice sudden increases in sound more and none of the adjustments in settings seen to make a difference. HOWEVER it has a Bluetooth feature that I can hook up to my AirPods Pro when I don’t want to disturb anyone. The picture quality is so good that I’m becoming a glare snob. It actually motivated me to finally put up those curtains I’ve been putting off.Sure, I could have spent less on a cheaper product and it would have been comparable with my old tv… but if I’m honest that model would work for 3-5 years before sound/picture issues would start. I wanted something that was going to last longer and everything I read about Sonys is how they last so long people usually get rid of them because they’re upgrading to the new model for better sound/picture.Open Box review: always do this if you have the option. Even the lowest quality option, as long as it’s not refurbished, is basically the same new product minus packaging and/or a few factory accessories you either throw out or replace with better ones.
