Moon Floodlight Looking for a new unique hair colour? The Smoke collection offers unique and fashionable colours, all with a smoke grey tone. Smokey Purple is a unique medium purple hair colour with grey undertones. The hair dye is vegan and is not tested on animals. For best results, your hair should be light blonde or platinum before application. The colours look different in the glass than on the hair. Do a test with a bunch before dyeing your entire hair.