A sulfate-free blue toning shampoo in an XXL 1000 ml pump bottle that instantly removes orange and red tones from brunette hair while repairing and suitable for vegans The formulation contains Opti-PLEX technology that makes hair 85 percent stronger and smoother For brunette hair that needs cleanning, refreshing and strength restoring Fragrance fuse technology infuses each strand of hair with an explosion of fragrance that lasts 24 hours Blue toning conditioner neutralises orange and red tones in your hair for hair that is cooler, deeper and stronger