The adidas Ultra Boost OG 2018 was a celebrated addition to the running shoe catalog. The Primeknit upper in black and grey, which is supported by a molded black TPU cage and a striking purple heel counter with a metallic silver"Ultra Boost" embroidered on it, is one of the sneaker's distinguishing features. A full-length Boost midsole for cushioning is bolstered underneath by a Continental rubber outsole. The shoe also boasts a black lacing cage, and the adidas 3-Stripes adorn the side walls. The adidas Ultra Boost OG 2018 was originally launched on 1 December 2018, with a suggested retail price set at $180.