Semi-permanent hair color 120 black velvet by ADORE is a new and innovative, semi-permanent hair color that will infuse each strand with a vibrant burst of luxurious color. It is a semi-permanent hair color that deposits natural-looking color while giving your hair a healthy resilient shine, leaving your hair in better condition than before coloring. Offers a perfect blend of natural ingredients providing rich color, enhancing shine, and leaving hair soft and silky.