Facts The Air Jordan 3 Retro 'White Cement Reimagined' brings back one of the original colorways, celebrating the 35th anniversary of the AJ3. Designed by Tinker Hatfield, the Reimagined iteration is built to the original 1988 specs. Returning true to form, the white leather upper pairs with elephant print overlays on the heel and toe while hits of Varsity Red appear on the lace loops and the Jumpman logo on the tongue. Nike Air is emblazoned on the back heel tab, while a visible Air unit provides lightweight cushioning. A slight hint of yellowing appears on the back heel and midsole, giving the shoe a vintage look.Release Date.