The Birch Retractable Tape Measure is a 150cm double-sided measure with both imperial and metric markings. The tape measure is made from flexible vinyl that can be bent to measure curves or 3Dimensional shapes without tearing or stretching. Birch Retractable Measuring Tape is useful for dressmaking, quilting, millinery, craft projects and more. The spring action mechanism retracts smoothly with the push of the central button.