A flexible, tinted cream-gel formula that subtly shades, shapes and tames hairs for natural-looking definition. An innovative cream-gel formula with wheat protein and provitamin B5, provides natural looking definition, while powder dry-down allows for a soft, natural look that's never stiff. Ideal for those who want a natural-looking yet polished brow, or those with sparse brows who need an extra boost. Wheat protein and Pro Vitamin B5 help condition brow hairs, too. It can also be used as a quick, temporary cover-up for stray greys between root touch-ups. Also can be used as a quick, temporary cover-up for stray grays between root touch-ups.