With this combination of color-safe shampoo and mask, the day of deep cleansing for all hair and scalp types (and curls too) has arrived. The creamy treatment with kaolin and bentonite clay and lactic acid gently washes out residues, pollutants and other impurities - leaving hair refreshed and ready for any styling.Application: Apply to damp hair and scalp and massage in. Leave on for 1-2 minutes. Work through strands for a sudsy cleanse, then rinse thoroughly. Omit the shampoo and rinse with the Bb.Conditioner of choice. Use once a week or as needed. Can also be applied to dry hair before showering.