Necessity is not the mother of invention, invention is the mother of necessity. These are the words of one of Casio's founders. The people who created Casio were determined to 'invent necessity'- to create products that met latent needs with groundbreaking capabilities no one had ever seen before. Ever since, Casio has been doing just that, bringing new discovery and delight to people around the world. This is Casio's way of building an even more prosperous, richly rewarding world. From Casio, a leader in wrist technology, comes a new smart power series, featuring multi-mission LCD with LC Analog and 10 Year Battery. Black resin band with neutral digital face. Features include: 248-Segment high density LCD with digital analog hand format, World Map time zone display, and Large buttons for easy operation.