Say goodbye to bedtime routine struggles when it comes to getting your kids to brush their teeth. The Colgate Magik manual toothbrush is an app-enabled, connected manual kids toothbrush, specifically designed to make brushing fun while helping your child learn good brushing habits. Working together, the brush, Magik Connector and free Colgate Magik app help kids learn how to effectively brush their teeth. For kids ages 6+. More than 1 kid in the house? Feel free to use a single toothbrush holder with multiple brushes to keep the whole family on track. For no more bedtime struggles - so fun your kids will want to brush! Fun gaming experience inspires kids to brush to unlock new worlds and earn rewards Magik mobile app helps kids learn better brushing habits App features a toothbrush timer for kids and a dashboard for parents to view how well and long your children brush Toothbrush holder provides easy upright storage Kids toothbrush kit includes: 1 x kids Manual Toothbrush, 1 x Magik Connector Toothbrush holder 1 x Phone holder Dentists & Hygienists recommend replacing your toothbrush every 3 months.