Novacolor stands as the crowning jewel in the De Lorenzo collection of professional hair colors. It distinguishes itself by being the only professional hair color range produced in Australia, tailored to meet the demands of our unique climate and conditions. Novacolor represents a comprehensive assortment of low-ammonia-based colors meticulously crafted to withstand the relentless assault of our harsh sun.What sets Novacolor apart is its infusion of Australian native plant extracts and protein complexes. These ingredients combine to deliver hair color that remains truer, richer, and longer-lasting than ever before, all while providing an unparalleled level of shine and conditioning.Novacolor leverages our calibrated Hybrid Fusion Technology, which not only ensures the longevity of your color but also maximizes the economy of each tube. With Novacolor, De Lorenzo is committed to delivering exceptional results in hair coloring, no matter the climate or conditions, making it a standout choice for professionals and clients alike.