Italy Red Grape Shampoo is a color protecting shampoo formulated with resveratrol, organic grape seed and organic maca root. Helps protect hair from UV damage. This color protection shampoo gently and effectively removes contaminants with plant-based cleansers, while helping to protect strands from environmental damage, courtesy of organic grape seed extract and resveratrol, a natural UV filter extracted from native grapes of Italy. Organic seaweed and nettles provide essential vitamins and minerals, while organic aloe vera leaf juice adds a succulent surge of hydration. Leaves hair stronger, smoother and more manageable. It is recommended to apply it on damp hair and lather gently. Rinse well. For best results, use with Italian Red Grape Conditioner. Stay away from the eyes. In case of contact, rinse immediately.