Get comfortable, high impact colour with the Elizabeth Arden Beautiful Color Bold Liquid Lipsticks, intense high-coverage lipsticks with the finish of a gloss. Creamy and bold, the Beautiful Color Bold Liquid Lipsticks contain micro-fine pigments, which deliver irresistible colour. The innovative formula also contains long-wearing polymers and emollients, which improve hold, shine and soften the lips, for comfortable wear without bleeding or streaking. Available in an array of high-pigment, precision shades, the luxurious Liquid Lipsticks will leave lips moisturised with rich colour pigment. Apply directly to lips for a subtle, stained effect. Use a lip brush for a more dramatic effect.