Introducing the ghd Max Styler, proven to deliver sleeker, smoother and healthier looking hair than ever before with 70% wider plates! Featuring dual-zone technology for premium performance, the Max Styler 2" has not one, but two next-generation heat sensors to control and maintain the optimum styling temperature of 365oF to ensure effortless styling with healthy hair. With an impressive heat-up time of 30 seconds, the sleek design and rounded barrel glides effortlessly through the hair to create glass-like straight styles or loose natural-looking waves with a superior sleek finish and high-shine, for long-lasting results. What does it do? The smooth, contoured plates glide through hair for rapid, frizz-free styling and enhanced shine. The sleek rounded design with curved edges of the Max Styler is perfect for creatingstraight styles or loose waves, With universal voltage, you can be as fierce as you want anywhere in the world and with the automatic sleep mode after 30 minutes of non-use, worrying about if your flat irons are switched off is a thing of the past. Founded in 2001 in the UK, ghd is a celebration of women around the world, where beauty is more important than it has ever been. Beauty ambition is a celebration of the amazing things women can achieve when they look and feel like their most beautiful selves. Those at ghd believe beauty fuels ambition and ambition is beautiful. They champion beauty, in all that they do, with one very clear purpose in mind: to empower all women so they can fulfil their every ambition.