Rouge G, Guerlain's iconic jewel lipstick that can be customized and refilled at will, is reinvented in an ultra-care version with a wide range of highly pigmented, long-lasting shades available in satin or velvet matte versions. Composed of 89% skincare base¹, its formula, developed exclusively with waxes of natural origin, includes an oleo-extract of lily with smoothing and regenerating properties for exceptional comfort². The satin and velvet-matte formulas of this new-generation Rouge G are accompanied by an ultra-light, melting texture for a bare-lip sensation and 16h³ comfort. The satin formula coats lips with a creamy texture to plump them and give them a perfect curve. Its silky finish provides long-lasting satin shine. The velvet matte formula smoothes and envelops lips with unrivalled softness for a velvety result, ensuring exemplary hold for 12h⁴. Rouge G comes in a range of shades designed for all styles and skin tones. Each shade is developed by Guerlain laboratories using pigments incorporated one by one and enhanced by the color-enhancing power of Abyssinian oil for vibrant, luminous hues. For your first Rouge G purchase, choose a shade and a case to compose your complete lipstick. For subsequent purchases, refill the shade or change the case as you wish. The new Rouge G cases are only compatible with the new-generation refills, and vice versa. ¹Average percentage of skincare base, excluding pigments and mother-of-pearl in the Rouge G range: Rouge G Velvet minimum 81% and Rouge G Satin minimum 89%. ²In vitro test on ingredients. ³Autoscorage on 30 subjects. ⁴Instrumental test on 25 subjects.