Choose your shade Every woman is unique so Guerlain brings you the ultimate luxury of customizable lips. Discover Rouge G de Guerlain, the first jewel lipstick to customize to your style. Create your lipstick: 1. First, choose your lipstick from a wide range of shades and finishes to match your look: from the most nude to the most extravagant, from satin to semi-matte or even metallic. 2. Choose your case from an array of styles – from the most timeless to the most trendy – to create your complete lipstick and IT-accessory. 3. Customize your lipstick. Discover the new IT-COLOR collection and collect countless versions of Rouge G de Guerlain! For this exceptional lipstick, Guerlain has sealed luscious lip care and intense colour into a jewel formula for instant and lasting comfort. Your lips are infused with luminous, long-wear colour.