It's Not Just Bread. It's Helga's. Helga's Wholemeal Grain Loaf Sliced Bread Contains Fibre And Protein With No Artificial Colours, Flavours Or Preservatives. Enjoy Toasted With Your Favourite Spread For A Quick Breakfast. You Can Never Go Wrong With Helga's Wholemeal Grain Loaf Sliced Bread. A Fantastic Breakfast Option For Everyone To Enjoy, Simply Spread With Butter And Add Your Favourite Toppings Or Toast With Peanut Butter For A Quick Delicious Bite. The Options Are Endless. Source Of Protein. Good Source Of Fibre. No Artificial Colours, Flavours Or Preservatives. 100% Of Whole Grain Daily Target Intake. Helga's Wholemeal Grain Loaf Sliced Bread Contains Fibre And Whole Grains. It's The Perfect Choice For Making Sandwiches Or Some Vegemite On Toast.