Press & Extend Simply push the button and youâ re ready to brush. Hands Free No need to hold the button while brushing. Press & Retract Press again to retract bristles into the brush. Instantly Clean With the bristles retracted slide the hair off. Itâ s that easy! It's like a massage for your pet! Our brush was created to gently remove stubborn fur without scratching your pet's skin. Our Self Cleaning Slicker Brush grooms and massages for a healthy coat. It increases blood circulation and leaves your petâ s coat soft and shiny. A comfort-grip and anti-slip handle prevents hand and wrist strain so you can brush your furry friend for as long as they need.