Boss Alive Perfume by Hugo Boss, Lead the way and answer to no one when you're wearing the bold and magnetic Boss Alive, a stunning women's perfume. This intriguing fragrance blends fruity, woody, herbal and spicy accords for a bright and provocative scent that's bound to have heads turning and jaws dropping. Top notes of warm cinnamon, crisp apple, juicy plum, black currant and Madagascar vanilla introduce the aroma with a powerful start, creating a sweet and exotic harmony that's impossible to resist. Adding to the mix are middle notes of thyme and jasmine sambac, which incorporate a subtle hint of chic, romantic femininity with their sophisticated bouquet. Finally, base notes of olive wood, cedar, sandalwood and various other soft woods form a smooth, balancing undertone that's delicate yet tantalizing for an altogether majestic concoction you can easily pair with any professional or formal ensemble. This enticing aroma was formulated by master perfumer Annick Menardo. It was later launched by Hugo Boss in 2020, adding to the brand's impressive collection of over 100 distinct scents.