Coconut oil restores and repairs hair from inside out by reducing protein loss and keeping hair moisturized. Hair is softer, stronger and shinier immediately and overtime. Vegan & cruelty-free. Product Description Inspired by skincare technology, serum-in-oil formula absorbs into the hair instead of sitting on top of it for a weightless, non-greasy feel. IGK Crybaby eliminates frizz, smooths, softens, and adds shine. Coconut oil nourishes while antioxidant-rich prickly pear cactus extract adds color dimension and shine. Brand Story Salon born, client approved. This is next generation haircare by stylists who get it.