Groom Texturizing shampoo is A uniquely formulated sulfate-free, paraben-free, and silicone-free shampoo that is designed for the rough coat, thin coat or any breeds that need to bring the natural texture to be alive again. Using iGroom’s Texturizing shampoo will help to texturizing and thicking every strand and follicle that will create texture, fullness, and volume. NO Sulfate NO Parabens NO Phthalates NO Silicone Naturally Inspired Environmentally Sustainable Adds body & Texture Intense cleaning power Thickens the coat Contains vegetable proteins Repairs damage Recommended pH balance for pets