Keeping your color vibrant often takes more than just shampooing. Joico's Colorful Anti-Fade Conditioner protects hair color for long-lasting vibrancy and tonal integrity - the kind of color care that delivers smooth, shiny, vibrant results on a daily basis. Made specifically to keep your hue bright and beautiful without any fading - this conditioner is completely free of sulfates! With UV protection provided by our gentle formula you never need to worry about that sun or environmental exposure effecting your hair like other shampoos can. The superior quality will help provide manageability while also giving strength and shine with every use. Never spend too much time worrying because Joico has got you covered!