Always stand out in a crowd when you use Joico Color Intensity by Vero K-Pak in Yellow. This semi-permanent hair color product gives you vibrant color that lasts for up to 20 or more washes. It's easy to use and can be applied right out of the package. It nourishes your hair with kukui nut oil and strengthens your locks with Quadramine Complex, so your hair looks and feels healthier after each use.