Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 20g

Koh Gen Do Maifanshi Moisture Foundation 20g

(507 reviews)

Koh Gen Do Moisture Foundation makes your skin look clear and smooth. Even if you apply this product, your skin looks natural like bare skin. This foundation features a light, creamy texture that spreads smoothly and covers your pores and redness immediately with little damage to your skin. Gloss Film Powder: the Koh Gen Do’s original material that enables better makeup application, long-lasting effects, and resistance to water and sebum. This is rich in beauty essence ingredients and approximately 80% of all components are skin hydration agents. This foundation is free of fragrance, colorant, petroleum-based mineral oil, paraben, and alcohol. Ten colors are available: the pink ocher color is for dullness coverage, ocher color is for natural finish, and beige color is for intensive redness care. Instructions Apply an appropriate amount of foundation to your face and spread it in an inside out motion. If you wish to conceal spots and freckles, reapply the foundation onto these parts by gently patting the cream on your skin. For better results, Koh Gen Do recommends applying it little by little as a heavy application may result in smearing. Details Net contents: 20g Active ingredients: Jojoba seed oil, squalene (olive-based), shea oil, red perilla seed oil, aloe vera extract, willow bark extract Note: Make sure to close the cap when unused. Made in Japan

$73.73 - $90.63

in 2 offers

Colour:

Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 003
Koh Gen Do Maifanshi Moisture Foundation 20g 003 (Pink Ocher)
Koh Gen Do Maifanshi Moisture Foundation 20g 012 (Pink Tone)
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do 0.7 oz. Maifanshi Moisture Foundation Cool 001
Koh Gen Do 0.7 oz. Maifanshi Moisture Foundation Cool 002
Koh Gen Do 0.7 oz. Maifanshi Moisture Foundation Cool 012
Koh Gen Do - Maifanshi Moisture Foundation - Cool 013
Koh Gen Do Maifanshi Moisture Foundation 023
Koh Gen Do Maifanshi Moisture Foundation - #001 (Cool) 20g
Koh Gen Do 0.7 oz. Maifanshi Moisture Foundation Neutral Warm 301
Koh Gen Do 0.7 oz. Maifanshi Moisture Foundation Neutral Warm 302
Koh Gen Do 0.7 oz. Maifanshi Moisture Foundation Neutral Warm 303
Koh Gen Do Maifanshi Moisture Foundation 20g 023 (Pink Ocher)
Koh Gen Do - Maifanshi Moisture Foundation - Warm 113
Koh Gen Do 0.7 oz. Maifanshi Moisture Foundation Warm 123
Koh Gen Do 0.7 oz. Maifanshi Moisture Foundation Warm 143
Koh Gen Do Maifanshi Moisture Foundation in Warm 213.

Koh Gen Do Maifanshi Moisture Foundation 20g

$73.73

(507 reviews)

Koh Gen Do Moisture Foundation makes your skin look clear and smooth. Even if you apply this product, your skin looks natural like bare skin. This foundation features a light, creamy texture that spreads smoothly and covers your pores and redness immediately with little damage to your skin. Gloss Film Powder: the Koh Gen Do’s original material that enables better makeup application, long-lasting effects, and resistance to water and sebum. This is rich in beauty essence ingredients and approximately 80% of all components are skin hydration agents. This foundation is free of fragrance, colorant, petroleum-based mineral oil, paraben, and alcohol. Ten colors are available: the pink ocher color is for dullness coverage, ocher color is for natural finish, and beige color is for intensive redness care. Instructions Apply an appropriate amount of foundation to your face and spread it in an inside out motion. If you wish to conceal spots and freckles, reapply the foundation onto these parts by gently patting the cream on your skin. For better results, Koh Gen Do recommends applying it little by little as a heavy application may result in smearing. Details Net contents: 20g Active ingredients: Jojoba seed oil, squalene (olive-based), shea oil, red perilla seed oil, aloe vera extract, willow bark extract Note: Make sure to close the cap when unused. Made in Japan

Koh Gen Do Moisture Foundation makes your skin look clear and smooth. Even if you apply this product, your skin looks natural like bare skin. This foundation features a light, creamy texture that spreads smoothly and covers your pores and redness immediately with little damage to your skin. Gloss Film Powder: the Koh Gen Do’s original material that enables better makeup application, long-lasting effects, and resistance to water and sebum. This is rich in beauty essence ingredients and approximately 80% of all components are skin hydration agents. This foundation is free of fragrance, colorant, petroleum-based mineral oil, paraben, and alcohol. Ten colors are available: the pink ocher color is for dullness coverage, ocher color is for natural finish, and beige color is for intensive redness care. Instructions Apply an appropriate amount of foundation to your face and spread it in an inside out motion. If you wish to conceal spots and freckles, reapply the foundation onto these parts by gently patting the cream on your skin. For better results, Koh Gen Do recommends applying it little by little as a heavy application may result in smearing. Details Net contents: 20g Active ingredients: Jojoba seed oil, squalene (olive-based), shea oil, red perilla seed oil, aloe vera extract, willow bark extract Note: Make sure to close the cap when unused. Made in Japan

Colour:
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 003
Koh Gen Do Maifanshi Moisture Foundation 20g 003 (Pink Ocher)
Koh Gen Do Maifanshi Moisture Foundation 20g 012 (Pink Tone)
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do Maifanshi Moisture Foundation 20g
Koh Gen Do 0.7 oz. Maifanshi Moisture Foundation Cool 001
Koh Gen Do 0.7 oz. Maifanshi Moisture Foundation Cool 002
Koh Gen Do 0.7 oz. Maifanshi Moisture Foundation Cool 012
Koh Gen Do - Maifanshi Moisture Foundation - Cool 013
Koh Gen Do Maifanshi Moisture Foundation 023
Koh Gen Do Maifanshi Moisture Foundation - #001 (Cool) 20g
Koh Gen Do 0.7 oz. Maifanshi Moisture Foundation Neutral Warm 301
Koh Gen Do 0.7 oz. Maifanshi Moisture Foundation Neutral Warm 302
Koh Gen Do 0.7 oz. Maifanshi Moisture Foundation Neutral Warm 303
Koh Gen Do Maifanshi Moisture Foundation 20g 023 (Pink Ocher)
Koh Gen Do - Maifanshi Moisture Foundation - Warm 113
Koh Gen Do 0.7 oz. Maifanshi Moisture Foundation Warm 123
Koh Gen Do 0.7 oz. Maifanshi Moisture Foundation Warm 143
Koh Gen Do Maifanshi Moisture Foundation in Warm 213.

Price comparison

Last updated at 17/06/2025 22:30:15

$73.73

+ $11.72 delivery

Go to store

$90.63

Go to store

$104.05

available about 2 months ago

Low stock


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$52.00

available about 2 months ago

Low stock

$68.95

available 2 months ago

Low stock

$98.97

available 4 months ago

Low stock


Affiliate Disclosure: We may receive a small commission for purchases made through this link at no extra cost to you. This helps support our site. Thank you!

$64.85

available 5 months ago

Low stock


$106.00

available 6 months ago

Low stock


Affiliate Disclosure: We may receive a small commission for purchases made through this link at no extra cost to you. This helps support our site. Thank you!

Price history

Price history

Reviews

12 March 2021
tiffanie.y

originally posted on influenster.com

I purchased this [brand:koh-gen-do] moisture foundation after watching an amazing review on youtube of this foundation and let me tell you - I was not disappointed! I think
this is my new favorite foundation. The only thing I didn't like was that it came in a tube and didn't have a pump. I followed the instructions and used 3 pearl sized dots. I
applied my face with two dots using a brush and then using a sponge, I went over and covered any necessary spots with the third dot. I was able to cover all my old acne scars
and discoloration. It really was high medium coverage with the first layer but the third really gave me the full coverage that I needed. It doesnt feel sticky or tack... Show more
... Show more
Another Great Foundation
17 August 2024
Di

originally posted on kohgendocosmetics.com

I use this foundation and the KGD Aqua and they are both wonderful. The moisture foundation is a little more coverage than the Aqua, but you won't get more than a medium
out of it. It feels so light weight on the skin and leaves a skin like finish (Aqua foundation leaves a radiant finish). This is also fragrance free. I wish you got more product in
here though, but a little does go a long way. This is one of the foundations that I will always go back to and compare all other foundations to.
... Show more
Disappointed
18 December 2022
Bernie

originally posted on kohgendocosmetics.com

I wish I knew the foundation shades weren’t the same. I’m shade 302 in the *Aqua Foundation (best foundation ever), so I purchased the same shade in the moisture
foundation, it’s about 2 shades darker. I was extremely disappointed! I’m a luxury beauty content creator on YouTube, I promised my viewers after reviewing the Aqua
Foundation I would do my best to review the moisture foundation. Unfortunately, my review includes me mixing both foundations. Not exactly the review I planned.Because I
had to mix the the formulas, I can’t say how the foundation preformed.PS. The shade range really desperately needs to be extended
... Show more

Specification

About brandKoh Gen Do

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Price history

Price history

Reviews

12 March 2021
I purchased this [brand:koh-gen-do] moisture foundation after watching an amazing review on youtube of this foundation and let me tell you - I was not disappointed! I think this is my new favorite foundation. The only thing I didn't like was that it came in a tube and didn't have a pump. I followed the instructions and used 3 pearl sized dots. I applied my face with two dots using a brush and then using a sponge, I went over and covered any necessary spots with the third dot. I was able to cover all my old acne scars and discoloration. It really was high medium coverage with the first layer but the third really gave me the full coverage that I needed. It doesnt feel sticky or tacky at all but I lightly applied the charlotte tilbury pressed powder over my cheek area ... MoreI purchased this [brand:koh-gen-do] moisture foundation after watching an amazing review on youtube of this foundation and let me tell you - I was not disappointed! I think this is my new favorite foundation. The only thing I didn't like was that it came in a tube and didn't have a pump. I followed the instructions and used 3 pearl sized dots. I applied my face with two dots using a brush and then using a sponge, I went over and covered any necessary spots with the third dot. I was able to cover all my old acne scars and discoloration. It really was high medium coverage with the first layer but the third really gave me the full coverage that I needed. It doesnt feel sticky or tacky at all but I lightly applied the charlotte tilbury pressed powder over my cheek area where I'm going to apply blush and highlight just to be safe so it doesn't get all weird with the foundation. I've had dry skin lately so many of my foundations (Especially matte foundations) are just looking awful on me ... I was going to pause using foundation for a while or switch to a tinted moisturizer or something until my skin gets more normal but now I don't have to! I can already see I'll be reaching for this foundation quite often. I would recommend this to anyone with normal to dry skin. It doesn't cling to dry spots, show texture, it doesn't emphasize my pores, it doesn't settle into my fine lines, it's not a completely matte look but not dewy either. It's just perfect. Love love love. I have used and own a lot of foundations so you know that this one is really good it's now one of my top favorites. [brand:koh-gen-do]... Show more
tiffanie.y
originally posted on influenster.com
Another Great Foundation
17 August 2024
I use this foundation and the KGD Aqua and they are both wonderful. The moisture foundation is a little more coverage than the Aqua, but you won't get more than a medium out of it. It feels so light weight on the skin and leaves a skin like finish (Aqua foundation leaves a radiant finish). This is also fragrance free. I wish you got more product in here though, but a little does go a long way. This is one of the foundations that I will always go back to and compare all other foundations to.... Show more
Di
originally posted on kohgendocosmetics.com
Disappointed
18 December 2022
I wish I knew the foundation shades weren’t the same. I’m shade 302 in the *Aqua Foundation (best foundation ever), so I purchased the same shade in the moisture foundation, it’s about 2 shades darker. I was extremely disappointed! I’m a luxury beauty content creator on YouTube, I promised my viewers after reviewing the Aqua Foundation I would do my best to review the moisture foundation. Unfortunately, my review includes me mixing both foundations. Not exactly the review I planned.Because I had to mix the the formulas, I can’t say how the foundation preformed.PS. The shade range really desperately needs to be extended... Show more
Bernie
originally posted on kohgendocosmetics.com
Great foundation
6 April 2023
I’ve tried so many foundations and didn’t realize how mediocre they really were until I tried Koh Gen Do. I have big pores, acne scars, dark spots. First, I wish we got a little more of a sample for $7 or so. That disappointed me.The only thing I would change about this foundation is it to be more fuller coverage. It’s very light coverage. The positives- It blurs the pores and gives the most beautiful glow and skin looks absolutely smooth. Especially when powder is used over it. And I used Anastasia translucent powder. And for me to love this foundation and it look this great on my skin, it must be some good stuff... Show more
Nicole Y.
originally posted on camerareadycosmetics.com
Holy Grail
4 October 2024
This is the best natural looking, comfortable, long-lasting, pore refining foundation product I have ever used. I’ve tried high end luxury brands to mid level products and this runs circles on all of them. Yes, it is extremely expensive. Yes, the shade range is atrocious. A little goes a long way and if you do have a shade match, don’t let it go!!! It’s like finding your soulmate in a bottle!... Show more
CJMakeupLuv
originally posted on macys.com
I would give 10 Stars if possible
6 September 2023
I am about to finish my first tube of this foundation. I bought it March 2022 at Beautylish as KGD did not ship to Europe back then. What shall I say? It took me a moment to truly appreciate the ingredients, the finish, the appearance but now I would say it gets the holy grail status next to my beloved Aqua Foundation (which stole the place of Giorgio Armani's Iconic Luminous Silk Foundation). I add a picture (2 weeks after a surgery) of my skin and I get questions like "how do you get such a snow white skin?". Well, it has to be Moisture Foundation which I reach for, when I seek for more coverage and a slightly matter finish than the Aqua. I wear shade 113 and it is a perfect match in winter and spring. In summer it is too light but I rarely wear fuller coverage ... MoreI am about to finish my first tube of this foundation. I bought it March 2022 at Beautylish as KGD did not ship to Europe back then. What shall I say? It took me a moment to truly appreciate the ingredients, the finish, the appearance but now I would say it gets the holy grail status next to my beloved Aqua Foundation (which stole the place of Giorgio Armani's Iconic Luminous Silk Foundation). I add a picture (2 weeks after a surgery) of my skin and I get questions like "how do you get such a snow white skin?". Well, it has to be Moisture Foundation which I reach for, when I seek for more coverage and a slightly matter finish than the Aqua. I wear shade 113 and it is a perfect match in winter and spring. In summer it is too light but I rarely wear fuller coverage foundation in summer anyway and if need be, I am able to deepen it up.... Show more
Sanella
originally posted on kohgendocosmetics.com
Terrible quality
29 October 2024
Do not buy this product from this company. It's not the same quality that is sold in stores. It feels and looks old. What is in the store is smooth, creamy, beautiful, you can't even tell you have anything on it. Just polishes your skin period what was purchased here is gunky sits on your skin looks horrible. The company refuses to return exchange ive been in contact for a month. Don't waste your money here. Spend a little bit more and buy it at a reputable department store.... Show more
Tracy
originally posted on yesstyle.com
The right foundation for dry, mature skin
22 November 2023
I’ve tried a multitude of foundations, BB creams, CC creams, etcs and this foundation rates in the top three of all time. It’s a creamy formula that doesn’t feel heavy and has a light medium coverage that looks like your skin if it was in the best condition possible. Out of all my foundations, this one looks the most “natural”. It’s not too moisturizing, despite the name, and would likely be okay for most skin types. It lasts all day and there’s no creasing or significant wearing by the end of the day. The tube is small for the price, but what can you do? Wait for a sale!... Show more
Melly
originally posted on kohgendocosmetics.com
very skin-like
1 April 2023
OK. I hesitated forever because of the price. I have tried so many different foundations and spent so much money ( smaller amounts at a time), that I wish I had tried this sooner. Its hard to describe the texture, it's not a serum, not a lotion, but also not as heavy as a cream. Also drier than any creamier foundation I have tried. A little does go a long way and I apply mostly with my fingers. It leaves a light feeling but does cover redness, pores, and imperfections. It really does just look like better skin. I have normal, aging skin, but I do deal with pores and occasional breakouts. It does not accentuate lines/wrinkles. Its kind of a miracle!... Show more
jdhd
originally posted on lovelyskin.com
YOUR NEW FORMULA CHANGED
31 December 2022
This Koh Gen Do Moisture Foundation Used to be My Go To Foundation. As a Cosmetologist/Makeup Artist and Creator on Social Media I am Constantly infront of the Camera. I have NEVER been a Fan of Powdering and that was The Number One Thing I LOVED about this Foundation was that I NEVER had to "Powder" as it just Gave Me that "Natural Matte" Look! Never Glowy or Shiney! Now as Soon as You Apply this Foundation You get that Glow and that bit of a Shine that You Honestly DON'T have that Option NOT to POWDER! Unless Your Want Your Face to Look Shinny and Glowy ALL DAY! I know there is No Hope in Bringing back the Old Formula and at Least I did get to See and Experience what I know What I want Out of a Foundation and it's within your "Old Formulation" Not Your NEW ... MoreThis Koh Gen Do Moisture Foundation Used to be My Go To Foundation. As a Cosmetologist/Makeup Artist and Creator on Social Media I am Constantly infront of the Camera. I have NEVER been a Fan of Powdering and that was The Number One Thing I LOVED about this Foundation was that I NEVER had to "Powder" as it just Gave Me that "Natural Matte" Look! Never Glowy or Shiney! Now as Soon as You Apply this Foundation You get that Glow and that bit of a Shine that You Honestly DON'T have that Option NOT to POWDER! Unless Your Want Your Face to Look Shinny and Glowy ALL DAY! I know there is No Hope in Bringing back the Old Formula and at Least I did get to See and Experience what I know What I want Out of a Foundation and it's within your "Old Formulation" Not Your NEW Formulation . I Guess I Would Not have Known Unless I Purchased this New Formulation of Koh Gen Do Moisture Foundation. The ONLY Thing I Can Honestly Thank You For is Showing Me the BEST of the BEST Foundation Use to be and for that I Truly Thank You for. I know with Some Search I will Truly Find what I'm Looking for Again.... Show more
Loriac
originally posted on kohgendocosmetics.com

Specification

About brandKoh Gen Do