KONG Goodie Ribbon Dog Toy The KONG story begins back in the 1970s at the hands of Joe Markham, who recognised that his ex-police dog Fritz was attempting to entertain himself by chewing rocks. Knowing the hazards this presented, Joe one day tossed Fritz a piece of Volkswagen Bus rubber suspension part that Joe was working on - and Fritz loved it! Joe then worked to make a dog toy with the same durability and feel, until he created the KONG toy that people (and their dogs) all around the world love. KONG dog toys encourage play, satisfying instinctual needs and strengthening the bond between dog and pet parent. Built for durability, KONG dog toys also offer mental and physical stimulation, all whilst meeting a dogs need to play. The KONG Goodie Ribbon is a mentally stimulating puzzle, feeder, and chew toy in one! Made from high strength durable polymer, this toy will withstand even the mightiest chewers. The four spaces can be stuffed with treats, and the inner ridges add some extra challenge. Your pup will be kept occupied for hours working the treats or paste out of the spaces. And, if you have a dog that tends to eat too fast, you can use the KONG Goodie Ribbon as an alternative to a dog bowl to help extend mealtime, while providing exercise for your dog. Available in different sizes.