Ice Cold Colour reflections – Tailored by your colour experts. Extra deep coverage on any hair type. Hair type: all hair types. Results/effect: Trendy, extra cool reflective deep coverage on all hair types ultra long lasting colour, even in extreme conditions, smooth silky hair feel. Instrumental test on durability with sea water with high salt content, and a temperature of 39 degrees, UV rays and hair washes. Directions for use: As part of an in-depth colour consultation, your hairdresser will help you find the perfect shade to fit your needs. Tips from professionals: Ask your hairdresser for an in-depth colour consultation to find the matching colour to fit your needs. Technology: The advanced technologies Ionène GTM and IncellTM penetrate the 3 sections of the hair and treat the entire hair fibre. Reaction time: 35 minutes. Depending on the service which your hairdresser provides, the total service time may vary. Coverage: Extremely deep coverage ensures 100% perfect grey coverage, even without any mix. Duration: ultra long lasting colour.