L’Oréal is a 1st cosmetics group worldwide, involving a total of 36 brands and operating in 150 countries. From the very first hair dye L’Oréal produced in 1909 to its innovative Beauty Tech products and services today, L’Oréal has been a pure player and leader in the beauty sector worldwide for decades. L’Oréal's mission is to offer to all women and men on the planet the best of beauty in terms of quality, efficacy, safety and responsibility. With such strong foundations, they conceive and build an infinite diversity of beauty products and services.