The Lakme Forever Matte Lip Colour Range - Available in 40 Exciting shades! Designed by experts, this lip colour has an intense matte payoff that lasts long and looks freshly applied for up to 20 hrs. These deeply pigmented shades provide your lips with long-lasting colours that just don’t budge! Whilst the colour payoff is intense the texture is lightweight and very comfortable on the lips! Easy to apply, it glides on effortlessly and stays forever fresh! Try the liquid mattes in 40 vibrant shades and get bold lips that look freshly applied through the day! It comes with a specially designed wand to make the application precise and effortless and give you the best payoff possible! How To Use Starting from the center of the upper lip, in your cupid's bow, follow your lip line and fill color evenly all over the upper and lower lips.