Launched in 2016, loewe 001 man is a strong, masculine fragrance that features a woody accord. The cologne builds upon base notes of patchouli, musk and iris with heart notes of cedar, ambrette, carrot seeds, cypress and vetiver. Citrusy top notes of mandarin orange and bergamot blend seamlessly with a floral note of cardamom to round out the fragrance. This cologne is light enough for casual wear yet also works well for formal events. With 94 fragrances for both men and women, the spanish company loewe has developed a reputation for creating luxury perfumes. The business began as a clothing company and branched off with a fragrance line in 1972.