Introducing new Rouge Signature empowereds: wear nothing but confidence. 8 new red shades designed to allow you to go bold or choose a shade for everyday wear. Lightweight matte colored ink that delivers a stain-like feel with the Color impact of a matte liquid lipstick. High pigment, matte finish, and lasting wear. Less texture more color. Rouge Signature is a lightweight matte colored ink that delivers intense pigment loads with a weightless, bare-lip sensation. This ultra-comfortable liquid matte colored ink provides lasting matte color and gives lips luminous color finish. The no makeup feel of a stain combined with the Color impact of a liquid lipstick. Find your signature shade from our captivating 28-shade range of beautiful reds, corals, pinks and nudes. Designed with our precision applicator to shape and lines lips for a precise and perfectly applied lip. Now available in 3 limited-edition glitter toppers and 6 limited-edition metallic shades. vs. Color Riche original lipstick.