The label Maison Kitsuné, founded by Gildas Loaëc and Masaya Kuroki in 2002, inspires a growing and loyal fan base from all over the world with its easy-going looks and carefully crafted products. The unmistakable trademark, the fox, is inspired by legends according to which this animal has the power to change its appearance - just as MAISON KITSUNÉ constantly adapts its repertoire to new sources of inspiration. The timeless collections with continuously reinterpreted classics combine simplicity, comfort, relaxed coolness, and sophistication with a daring mix of colors, prints and materials.