Max factor facefinity all day flawless concealer contains a flexi-hold technology, designed to give flawless coverage, that is both long-lasting, yet feels feather light. It gives a medium to full, buildable coverage that instantly helps brighten the complexion and stays fresh all day. It's touch-proof and oil-free. The formula, flexi-hold advanced technology provides a long-lasting flawless coverage that moves with skin all day and feels lightweight. Used under eye, it conceals dark circles and reduces the appearance of fine lines and wrinkles for a firmer and brightened look. Used on the complexion, it hides imperfections, creates a poreless effect and effectively covers skin discolorations and hyperpigmentation for an instant perfect coverage that lasts all day. It is easy to build and it perfectly glides and fuses with skin for a quick application. Make-up tips, to find the concealer for you, choose a shade that is 1 or 2 shades lighter than your foundation.