A modern classic from the label's exquisite outerwear line-up, the Max Mara Teddy Bear Icon coat offers cocooning warmth in a plush blend of wool and silk. Credited as a 'new icon' by creative director Ian Griffiths after its debut in 2013, it has since become a favourite among the fashion set. The coveted piece creates oversized volume in a dense fluffy wool finish, complemented by wide notched lapels for sartorial flair.