Unleash your audacious persona with Maybelline’s Color Sensational The Mattes in 05 Cruel Ruby. This exquisitely luxurious lipstick invites every woman to celebrate her unique allure and evocative boldness. The Matte’s 05 Cruel Ruby is exclusively designed to inspire feelings of unapologetic confidence and secure self-expression. A single swipe of this ravishing red hue, and you’ll be all set to take on the world. It is not simply a lipstick, but a statement of unbridled audacity and thrilling ambition. Elegantly housed in a chic, matte black case, the Cruel Ruby reveals its true power in its functionality. Imprinted with an intensely pigmented formula, every stroke delivers a saturated, ruby red shade – a divine tool for the fearless woman, daring enough to command every room she walks into. Vastly ahead in its category, our 05 Cruel Ruby equips plush comfort with high fashion. Infused with our proprietary honey nectar, the lipstick hydrates and nourishes your lips, ensuring a comfortable wear without sacrificing its impressive matte finish. The exclusive matte agent creates a seamless, non-drying, and uncrackable finish, allowing you to wear the audacious red hue flawlessly from dawn till dusk. In essence, the 05 Cruel Ruby empowers. It empowers you to be bold, to be courageous, to experiment, and most of all, to be extraordinarily beautiful in your own skin. It’s more than a lipstick; it’s the signature of the fearless, the tenacious, and the extraordinary. Dare to express, dare to boldly go where no lipstick has taken you! The Maybelline Color Sensational The Mattes 05 Cruel Ruby – your ultimate weapon in casting an unforgettable spell.