Full N' Soft Mascara gives you full, thick lashes that look and feel soft and healthy, not hard or brittle. The exclusive thickening formula containing Panthenol, Ceramide R and Vitamin E builds and protects lashes for a full, soft and healthy look, while the advanced Quick Dissolve System actually prevents the loss of lashes for clean and easy mascara removal with no pulling or tugging. Advanced thickening formula with Panthenol, Ceramide R and Vitamin E builds and protects for full, soft and healthy lashes. *Patented Quick Dissolve System actually prevents the loss of lashes by allowing for quick and easy mascara removal with no pulling or tugging. Lash Thickening Brush builds lashes to a rich dramatic fullness with no clumping or globbing. Directions: Sweep mascara through lashes from base to tip. Do not let dry between coats. Removes easily with soap and water or Maybelline Make-up Remover.