MooGoo's Milk Shampoo is one of their most popular products and was originally made for a family member with an itchy scalp. Combining 5 natural cleansers that foam up well, although the foaming action isn't quite as intense as it would be if a synthetic detergent like SLS or SLES was used. MooGoo was happy to make the small trade-off to use ingredients that are healthier for us and the environment. Ever think about what happens to your wash products after they go down the drain? Silicones and synthetic ingredients don't break down into their natural components easily in the water system. Gentle and effective coconut and glucose based cleansers for natural, healthy, clean hair. Healthy hair and scalp, free from drying and irritating detergents and sulphates (SLS & SLES). Milk Protein protects hair fibres and revitalises its natural protective layer for more resilient hair. Vibrant and easy-to-manage hair, free from silicone-based ingredients that build up and cause limpness. Maintains a healthy microflora on the scalp to reduce itchiness and flakes, for a healthy head.MooGoo Milk Shampoo 1L.