While the running course became popular in the 1970s, running shoes began to focus on performance. The New Balance 327 puts a new perspective on the 1970s as a period of innovation, remodelling the classic design elements in an audacious way with a resolutely contemporary look. With an angular retouching of the compensated silhouette, which has already made its mark, the oversized and asymmetrical logo N, and the outer shell of the trail-inspired crampons, the 327 offers nothing less than a reinvention of our heritage.