Following much success during the late 1980s, the New Balance 550 silhouette came back bigger and better than ever in 2020. Following its popularity in the market, the brand continues to produce exciting colourways to impress every sneaker fan, and the New Balance 550 White Blue Groove design doesn't disappoint. Crafted from a white leather upper, the versatile sneakers can be worn with most everyday looks you own. Splashes of grey and two shades of blue give the popular silhouette vibrancy and personality. As you can expect from the NB 550, the sneakers will feel comfortable when worn all day, which is thanks to its EVA midsole, sturdy construction, and durable rubber outsole.