Established in 1906, Boston-based New Balance is dedicated to combining performance and style, both on and off the sporting field, to the realm of streetwear. Originally debuted in 1989, the 550 has rich basketball heritage and features clean and authentic detailing that is fit for the modern streetwear age. This sleek colourway includes black and white accents on the tongue branding and outer sole, the ideal way to round out an understated look.