The New Balance 990v3 Patta "Keep Your Family Close" is a shoe collaboration between New Balance and the Dutch streetwear brand Patta. The design features a mix of premium materials and vibrant colors. The shoe pays homage to the value of family and the importance of keeping them close. This message is reflected in the shoe's unique details, such as the "Keep Your Family Close" embroidery on the heel and the lace keeper. The colorway is inspired by Patta's signature aesthetic, combining shades of blue, green, and grey. The New Balance 990v3 Patta "Keep Your Family Close" is known for its comfort and durability. It features a supportive ENCAP midsole and a pigskin and mesh upper for a breathable and luxurious feel. The shoe also includes Patta branding on the tongue and insole, adding to its exclusive nature. Overall, the New Balance 990v3 Patta "Keep Your Family Close" is a stylish and meaningful shoe collaboration that combines the best of both brands.