As recreational running gained popularity in the 1970s, the benchmark for running shoes shifted from mere existence to performance. While the designs of this era would be considered simple by today's standards, the decade is the moment when running shoes really came into their own. The 327 sheds new light on the '70s as a time of innovation, boldly reimagining classic design elements with a thoroughly contemporary outlook. With an edgy rework of the tried-and-true wedge silhouette, oversized, asymmetrically applied "N" branding, and a wraparound, trail-inspired lugged outsole, the 327 offers nothing less than a complete reinterpretation of our running heritage.
As recreational running gained popularity in the 1970s, the benchmark for running shoes shifted from mere existence to performance. While the designs of this era would be considered simple by today's standards, the decade is the moment when running shoes really came into their own. The 327 sheds new light on the '70s as a time of innovation, boldly reimagining classic design elements with a thoroughly contemporary outlook. With an edgy rework of the tried-and-true wedge silhouette, oversized, asymmetrically applied "N" branding, and a wraparound, trail-inspired lugged outsole, the 327 offers nothing less than a complete reinterpretation of our running heritage.
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As recreational running gained popularity in the 1970s, the benchmark for running shoes shifted from mere existence to performance. While the designs of this era would be considered simple by today's standards, the decade is the moment when running shoes really came into their own. The 327 sheds new light on the '70s as a time of innovation, boldly reimagining classic design elements with a thoroughly contemporary outlook. With an edgy rework of the tried-and-true wedge silhouette, oversized, asymmetrically applied "N" branding, and a wraparound, trail-inspired lugged outsole, the 327 offers nothing less than a complete reinterpretation of our running heritage.
As recreational running gained popularity in the 1970s, the benchmark for running shoes shifted from mere existence to performance. While the designs of this era would be considered simple by today's standards, the decade is the moment when running shoes really came into their own. The 327 sheds new light on the '70s as a time of innovation, boldly reimagining classic design elements with a thoroughly contemporary outlook. With an edgy rework of the tried-and-true wedge silhouette, oversized, asymmetrically applied "N" branding, and a wraparound, trail-inspired lugged outsole, the 327 offers nothing less than a complete reinterpretation of our running heritage.
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Last updated at 09/06/2025 14:29:09
originally posted on dickssportinggoods.com
originally posted on johnlewis.com
originally posted on newbalance.com
